Shefik Launches His 'Invocation' Audio Productions at Audible
Sir Shefik Macauley
Technical Lead, NBC Sports at NBCUniversal | Previous: TIME, IBM, Condé Nast Digital, Columbia Law School, Merck | 2-Time Telly Award Winner | Judge for Emmy Awards, Shorty Awards, Telly Awards, Webby Awards, and more.
NEW YORK — Audible (https://www.audible.com) is a leading producer and provider of original spoken-word entertainment and audiobooks, enriching the lives of millions of listeners every day. With their customer-centric approach to technological innovation and superior programming, Audible has reinvented a media category, and is the driving force behind today's audio entertainment revolution. On January 31, 2008, Amazon announced it would buy Audible for about $300 million.
At Audible (https://www.audible.com/pd/Shefik-presents-Invocation-The-Journey-Continues-Podcast/B08K56Y2X9), media personality Shefik launches audio content — packaged as a podcast — from his self-produced multimedia series, "Shefik presents Invocation" (https://invocation.co). He uses this media platform to amplify the voices and acknowledge the thought patterns of people across a variety of ages, ethnicities, occupations, creeds, and belief systems.
"I am excited about expanding my audience with Audible," says Shefik.
In November 2017, Audible claimed its customers listened to over one billion hours of content during the year. Audible audio files are compatible with hundreds of audio players, PDAs, mobile phones, and streaming media devices.
For the launch of "Shefik presents Invocation" at Audible, audio content features a multitude of high-profile personalities. Additional content will be added frequently. Upcoming episodes will feature 2-time Grammy Award nominee Freddie Jackson; His Highness Dr. Prince Mario-Max Schaumburg-Lippe; the legendary Ladies of SKYY; Billy Sherwood of YES; recording artist Quindon Tarver; Sipho Gumbo (Founder, Yangu Beauty); and recording artist and brilliance coach Charisse Arrington; as well as many more notable celebrities.
"Shefik presents Invocation" is a mesmerizing and thought-provoking journey through musical discovery and appreciation that spans the decades. Content includes video footage, and its audio is severed and packaged as a conceptual radio show — currently broadcast on 23 terrestrial radio stations and frequencies throughout the United States — as well as a podcast, under the title "Shefik presents Invocation: The Journey Continues". Each episode, produced by Shefik, highlights one relatable focal point, encompassing a unique thematic concept that invigorates the audience with creative impact. The content is oftentimes aligned with Shefik's various philanthropic endeavors and alliances with non-profit organizations.
Top recording artists, actors, business executives, politicians, community leaders, and other special guests are invited to offer their own commentary on a given topic, as a supplement to Shefik's engaging mindset. The content's main online hub at https://invocation.co serves as a conduit for discussion of the content, while featuring related videos and auxiliary content. As of this writing, "Shefik presents Invocation" has won over 40 industry awards (for audio, video, and website), many of which were awarded at the highest level.
The journey continues right here and everywhere.
About Shefik
Celebrating over 20 years in the entertainment and technology industries, Shefik (https://shefik.info) is an accomplished industry insider, who has appeared on MTV, SiriusXM, PBS, BET, network television, and in print media, as well as internationally on TRT World (Turkish Radio and Television Corporation, based in Istanbul, Turkey). He has held senior-level positions at many Fortune 500 companies and celebrated brands, including IBM, NBCUniversal, MTV World, Merck, Merriam-Webster, and Wolters Kluwer. A seasoned pro in social media with a career background as a Lead Architect and Senior Web Developer, Shefik is on the cutting edge of new media. As a videographer and producer, his work has been featured in television broadcasts and video productions for TIME magazine, The Washington Center, "Unsung" (TV One), and Broadway World. Additionally, his photography has been featured in print and online publications, such as Daily Mail (based in United Kingdom), Harvard Kennedy School Magazine, Playbill, and China Press. He is currently the Executive Producer and Host of the nationally syndicated radio show "Shefik presents Invocation" (https://invocation.co), which is broadcast on 23 terrestrial radio stations and frequencies throughout the United States, as well as the internationally syndicated video series of the same name, via Amazon and other notable outlets.
Media Contacts
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