#she is outdoors | Registration for winter 2023 is open until Dec. 23rd
The Registration for the WOMEN'S GEAR AWARD #she is outdoors winter 2023 is now open! We are very happy to announce this years winter edition is once again presented by?OUTTRA!?They strive - just as we do - to open new pathways in a time that faces huge changes in retail and marketing. There is a brand new tool available in the OUTTRA ecosystem - the DATA & IMAGE HUB!
Normally retailers receive product data & images from each brand in a specific format (Excel, CSV, XML...) and in different ways (CD, download, media database...) which makes the onboarding of new products time consuming. The OUTTRA Data Hub acts as a central platform for retailers and brands to exchange product data & images in an easy way.
We are now starting once again into winter season. Find all further information and a short?recap of the last editions?on our website!
We‘re looking forward to receiving your winter product submissions at?www.she-is-outdoors.com. The application period is from November to December 23rd, 2022. An expert jury of renowned outdoor and product specialists, will divide the submitted products into seven categories, test and evaluate them. In addition to just signing up for the award, we offer optional PR and marketing packages to provide a comprehensive and creative presentation of the products in photos, video and text for the target group of women.
Here is a short recap video from the Event we had at GLOBETROTTER BERLIN in August and the?exhibition of the winning products! We knew Globetrotter was going 'all in' - we spent weeks on planning this and putting all the little pieces together. But it exceeded our expectations by far and when I first saw the exhibition in the iNNOSPACE I was absolutely stunned!
You can find more information on the Event on the?Globetrotter Blog! Here is a little Recap Video.
Are you in? Here are the key points for you:
Registration:?November to December 23rd, 2022?– the first 3 brands or agencies to sign up get 15% discount
Award ceremony:?February 2023
Which products can be signed up??The Award is open for this years and next years products. 'Next years products' means: products that are not commercially available until after the award ceremony by the end of February, 2023. I.e. for the WOMEN’S GEAR AWARD winter 23 you can submit products of the season winter 22/23 and winter 23/24
Awards:?The jury will select the best products in each category. There will be one GOLD WINNER and up to two WINNERS in each category. Our jury will award the most outstanding women‘s outdoor product as the OVERALL WINNER and the most sustainable product as the SUSTAINABILITY WINNER.?
Fees:?We accept multiple entries, meaning a brand can submit more than one product in one or more categories. The entry fee per product varies depending on how many products are submitted by the same brand / agency. Please note that full participation fees are due per application.
1 product - 700 € / product | 2 products - 650 € / product | ≥ 3 products - 600 € / product
领英推荐
Who can apply for the award? All brands that produce innovative, advanced, highly functional - and simply awesome - outdoor gear for women. We can‘t wait for your application.
What are the judging criteria and categories? All products will be divided into different categories: Outdoor Professionals and Expedition, Camping, Hardware, Footwear, Apparel, Snowsports and Urban Outdoor. The jury will judge the products according to the following criteria:?functionality, processing quality, material selection, sustainability, innovation, purpose / target group and design.?
A Pro Shell jacket, for example, could compete in both Apparel or Outdoor Professionals and Expedition - this of course affects the judging criteria, in this case area of purpose / target group. If necessary, the jury can decide to move the product to another category.?
When does the award take place? The application period starts in November 2022 and is open until December 23rd. Winners will be awarded during a live streamed event in February 2023.
What do we need? In order to categorize and describe the products perfectly, we need some detailed information. You can find the sign-up form?HERE,?all further information will follow via email. We updated our sign-up process and very much hope that makes it easier for you!
If you want a preview of what information you will need to provide you can view all mandatory documents & forms?HERE!
What are the benefits for the brands? The focus on women as a target group has been around for a while now, but this is a completely new and different approach. You will benefit from the feedback of our expert jury and the wide range of media we create for your brand. Be a part of this movement!
If you have any further questions, please don‘t hesitate to contact us by phone or email. You can also schedule a quick?video call here!
We would be more than happy to have you! Best regards from the south of Munich,
Jana & Miri #she is outdoors
Chartered Architect, East Midlands
1 年Get better soon :)