SHANIQUA COUSINS / ENTREPRENEURIAL LIVE INTERVIEWS WITH CONNIE FUKSA (2021)
Shaniqua Cousins is Southern girl, Charleston South Carolina to be exact. She’s the daughter of Alan Wilson and Sonya Nelson. She’s a middle girl and that has a lot to do with her personality what she’s realizing more and more as she’s aging. Her family is so important to her because she grew up with a big country family.
It created the foundation for who she is today. Losing her my father at the age of fourteen, she started kind of trying to figure things out for her own but his impact on her life in such an early age and the lessons that he taught her, they’re just embedded in who she is. Being that little girl, she always had this curiosity and wanted to explore and that’s just who she is. She doesn’t allow herself to not be curious and so she’s not I’m not afraid to live out loud. Shaniqua loves sharing and she has always loved sharing and she’s a people person.
Shaniqua’s entrepreneurial journey started when she was exploring the idea of publishing her first book. She thought that she could potentially inspire people but she actually wanted to put it into words. Her first book was launched and she just wanted to share those books and she thought it’ll become a New York Times bestseller like it’ll just magically happen but she didn’t really know what she was doing.
Through that journey, what she discovered is that she had more comfort and just doing having more interactions with people and itself really led her to starting to engage with people differently and sharing who she was and what this book is about and so that opened the door to a speaking career.
She figured out earlier on that you couldn’t just go out of and sell books, people don’t want to just have a book being thrown at them, especially when you’re trying to sell books in person and so that kind of opened up that door for Shaniqua and that door led her to being able to engage with other women and really wanting to have more and more conversations about what were we doing that we felt that we were passionate about and purpose driven or purposely divine and that led to me doing and hosting her own talk show.
That led to her leading, discovering or sharing a little bit more about herself through her cooking and food has always been a big part of her life. She wasn’t really cooking back then because when her mom was making mac and cheese for example, she was just the one cutting the cheese. She really paid attention because she was just kind of doing the chore but keeping in and knowing how to prepare meals. It was just a part of the culture or the tradition in her family.
All of that stuff was within her but she started to really discover a love and an interest in the healthy around food and so when she got her own family and so that really became an interest of hers. Then just again the southern hospitality hosting people and in that way and so it just it’s just a part of who she is and what she did recently was she just really started to share that part of who she is with her audience and it’s leading her into her first cookbook that will be launched this fall.
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Thank you for taking the time to read this article, as a business owner for more than 30 years I learned what worked and what didn’t in leadership, team building, simple website tweaks to increase traffic and sharing business information easily on social media. I am passionate about helping small business owners grow and lead effectively and to discover and share their expertise and value with the world.
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