The Seven Changes That Increased My Business Sales by 40% and tips so you can do it too

The Seven Changes That Increased My Business Sales by 40% and tips so you can do it too

I've had a lot of changes in my business model over the past few years and It's improved so much!

Being a Twitter (X) expert is great but I realized the potential to leverage the same strategies on multiple platforms particularly LinkedIn.

I've always added value, shared my knowledge and helped others anyway so what did I do to bring about such a huge change? Here in this newsletter I share what I did so you can try it too!

Sometimes improvement can come organically by a simple tweak here or there. Sometimes it means investing more time into your marketing or networking.

Here are some changes I made that have improved my sales by 40%

  1. I started owning my expertise and leadership. People used to tell me I was great at what I do but a part of me still felt a bit like an imposter and not as good as everyone else. Last year I had a conversation with a client who told me she was expecting my fee to be much bigger and that the value I gave her was definitely worth the higher fee she was expecting to pay. So when others started saying similar I knew it was time to actually own it and be proud of it. So this mindset shift was definitely a huge change for me. I have been consistently sharing my knowledge and adding value which results in messages from people wanting to know more. I also decided to raise my prices slightly.
  2. I achieved wonderful outcomes for my clients that, while initially seeming modest to me, were received as exceptional and highly valuable by them. So I was experiencing increased loyalty from our clients.
  3. I started investing in myself more and joining networking groups, events and meeting new people. I attended events where no one had heard of me or knew anything about the brand 'Tweetinggoddess' as they weren't on Twitter (X). I attended conferences which had nothing to do with social media. e.g. Finance events, Manufacturing events.
  4. I started using LinkedIn more and I offer valuable guidance on practices that might seem basic to me but are, in fact, innovative and enlightening to others.
  5. I started learning more new skills such as creating sales pages, LinkedIn audio, lead magnets, video tricks etc
  6. I also have the honour of being a brand ambassador for Virgin Media Business which gives me an opportunity to source experts for our webinars and events and it showed my other skillsets to a new audience. The Backing Business community is thriving and it's free so lots of my clients are joining and getting the benefit of it. Join here https://www.virginmedia.ie/business/the-hub/backing-business/
  7. I created an exclusive Mastermind group to help others like me who are ambitious, generous and experts in their niche so I can help make it happen for others too

Apply here (Only 3 slots left)

SPEAKING AT EVENTS

I have more speaking moments booked including:

Digital Summit: Next Gen 2024

I would love to provide you with a discount code for general admission tickets.

Use SPEAKER50, which allows you to get 50% off full price tickets, and 25% off Early Bird tickets.?

Big Marketing Meet up Belfast

Golf Business Technology Conference

I've also decided to do another Social media fest after the success of last year's event here in Wexford. Early Bird Tickets are on sale now

Social Media Fest


You can implement changes like this too! If you want to learn how to create a linkedIn newsletter, host a linkedIn audio event, create live interviews or become more visible then get in touch or fill in my form to see are you ready

Enjoy the rest of your Summer!

[email protected]

Imelda O'Hanlon

Your Trusted Recruiter for Ireland’s Top IT Talent

4 个月

Great edition of your newsletter Samantha, plenty of good advise to read over the weekend! Happy Friday

Nichola Flood

"The Queen Of Health", award- winning nutritionist, supporting people to lead a healthier and confident life at home and at work, author of Body Beautiful and creator of Healthier Together programme

4 个月

Fantastic Sam, well done. I've been following you since I heard you for the first time when I opened my business seven years ago at a DLR gig. Keep inspiring

Pat Murphy

Executive Director at Smartheat Limited

4 个月

Keep it up!

Alison Kelly

Speaker & Trainer | Recruiter | Professional Development & Career Strategist | Career Consultant | Renowned for wit and wisdom in motivating individuals and teams! Dynamic on-line delivery of customized workshops

4 个月

Way to go Sam! You're an inspiration! Alx

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