Serve for the Right Reasons
Jay Wilson, APR, CPRC
Strategic Communications Pro Focused on Authentic Storytelling & Driving Maximum ROI
It's a privilege to serve on a local non-profit board, supporting the East and Central Pasco affiliate of Habitat for Humanity. Having worked in the non-profit sector for more than 20 years, I’ve had the privilege of working with effective boards and board members. I firmly believe that serving on a non-profit board is a serious obligation, because, by their very natures, non-profits rely on active and engaged boards, and board members, more than their corporate counterparts.
If you are thinking of taking the plunge and volunteering as a non-profit board member, there are several criteria to consider. First, make an honest assessment as to why you wish to serve.
Serving for the wrong reasons – seeking public prestige, viewing service as a way to advance your own business, or even succumbing to well-intentioned peer pressure – will ensure a miserable experience for you and the non-profit. Doing it for the right reasons – you support the cause, you believe in ideals of the organization, and you believe you can make a positive difference in the lives of others through your service – will create a win-win for all involved.
Second, be sure you can devote the time necessary to make a real impact. Great board members bring the same skills, drive and passion to their volunteer work that they bring to their professional lives. Before saying yes, make sure you have the time and the inclination to do the same.
Finally, serving on a board requires a financial commitment. Board members should give to the organizations they serve according to their ability to give. It’s a critical, and often overlooked, component of board membership.