SerbLink Team Spotlight- Meet Fedor

What do you enjoy most about working at SerbLink?

The people! We had nearly 30 amazing people come together to help build SerbLink, and I’m deeply grateful for each one of them. Their decision to believe in the vision that Nikola and I shared, and to dedicate their energy to it, is the purest form of love. They embody exactly what SerbLink stands for.

How did you join SerbLink?

The idea for SerbLink had taken many forms throughout my friendship with Nikola. It was just over a year ago, though, that we decided to turn our dreams into action by organizing the first "Serbian Networking Event." The event was a tremendous success, sparking meaningful conversations within the community. This experience made us realize how important—and how needed—our long-standing ideas were for both the Serbian community and the Republic of Serbia. Soon after, Nikola and I committed to building something we believe will positively impact lives in our community and beyond.

What is your big vision of SerbLink?

We'll be sharing our three-year vision for the company soon, so I’ll hold off on the details for now, especially since Nikola and I spent months crafting it. But to put it simply, we’re only just beginning—and we're aiming for the moon.

How has your Serbian heritage shaped your identity and worldview?

I’ve been investing a lot of energy into understanding myself and distinguishing who I truly am from the identity I subconsciously adopted throughout my upbringing. As a result, my sense of self is fluid, not confined by any specific belief system or heritage. My worldview is similarly flexible, with a strong focus on the positive.