Septien Entertainment is about to Revolutionize Music Marketing
FOR IMMEDIATE RELEASE
Introducing Linda Septien - new division of Septien Entertainment: Parallel Playy
Dallas, Texas July 27, 2023 –
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Parallel Playy: A Bold New Venture by Linda Septien, CEO Septien Entertainment Group
Septien is the owner of Septien Entertainment Group, an artist development complex with over 17k clients. Linda and her team have been developing pop, country, rock music artists for 25 years, many who are the top artists performing today.??
“ A music artist today can sign with a label, but unless there is a well-developed campaign to thrust that artist into the forefront, a label doesn’t help.???With almost 25 million songs already uploaded since 2023 began (that’s 120,000 a day!), how can ANYONE expect anything but a very long and slow tail to success.??And if the unsigned artist is the puppeteer behind a strong campaign and viral journey, then why need a label?”??“Along with keeping up with the campaign, the artist must maintain writing songs consistently to stay relevant and known”.??Linda Septien
Linda Septien??has been diligently exploring the intricacies of three major innovative market forces to initiate the launch of her new venture, "Parallel Playy." This groundbreaking concept seamlessly integrates an artist development division with a disruptive artist marketing division. Her belief is talent is not enough:??artists, influencers and speakers MUST have a parallel play in the market besides their product talent.?
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Parallel Playy Team
Parallel Playy is comprised of selective venture partners, an advisory board, and an A-team of producers, stage design, agencies, influencers and celebrity branders. This trail blazing entertainer marketing group expertly navigates the realms of numbers, algorithms, and populism…….AND, specialize in creating dynamic and synchronized marketing campaigns that run parallel to the artists' performances, song launches and story brand to maximize impact.??By leveraging the power of storytelling, technology, data-driven insights, and influencers already working with Septien, the company crafts inventive video and endorsement opportunities from companies that need the influencer base.?
The Why?
With 17k artists to Septien’s linage, who knows more about developing artists? And who knows more about what NOT to do???Understanding today’s artist journey is an ENTIRELY different road than even less than 5 years ago.??The product of entertainment is only the first step on a list of 20 levels a musician/singer must travel. With a relentless pursuit of innovation, Parallel Playy pushes the boundaries of digital discoveries and hacks to win coveted music opportunities.?
The Secret Sauce: Elevating Artists Beyond Their Potential
Beyond the tangible efforts, Parallel Playy possesses a mysterious and potent element—the "secret sauce." This transformative disruptive move in the industry has the potential to catapult even less experienced artists to unforeseen heights, defying conventional norms in the entertainment world. The company believes more strongly in the science of fans and not just the talent.??
A Vision for the Future
The core tenets of Parallel Playy's strategy encompass three pivotal areas: Blockchain implementation, Formulaic Algorithmic plays for artists, and a “secret”, fresh approach to fan engagement through fan science of how they buy. This visionary initiative aims to redefine the way artists interact with their audiences, driving forward a new era of music industry dynamics.
For media inquiries, please contact: Sam Spira SEPTIEN Artist Coordinator, Septien Entertainment Group, 972-392-2810
Theseptiengroup.com