September Roundup
Ukraine donations, major milestones, and more. Our September Roundup is here. ??
$79K in Donations to Ukraine
What started as a desire to help one of our employees and her family from the Ukraine grew into a global initiative to support Ukrainians impacted by the war. Thanks to your support, we were able to contribute more than $79K to CARE to provide food, shelter, and urgent assistance. We are grateful to the Aquent community and you for your support in this important humanitarian initiative.
Webinar: “Humanizing Your Marketing Personas”
Above all, good marketing comes down to connecting with people. While demographics and behavioral data help form winning strategies, there’s a far bigger picture worth looking at if you want to take your marketing to the next level. It has to do with the desires of your audience—what moves, motivates, and inspires them to action.?
One proven way to do this is through the use of Jungian archetypes, which Franklin Parrish, MIST , Senior Director, Brand, Marketing, and Creative Services at Kaiser Permanente , explores in our upcoming webinar on Wednesday, October 26. Join us for this fun and informative hour.?
InsideOut Celebrates Three Years
Three years ago this week, InsideOut hosted its first in-person roundtables in NYC. Since then, the community has facilitated over 200 sessions with awesome groups of senior design, experience, and creative leaders from high-profile brands.
领英推荐
If you're a senior creative, experience, or design leader at a high-profile brand looking for peers who love to collaborate, reach out to Susie Hall . She hosts monthly virtual sessions and will be in person this September and October in NY, LA, San Francisco, Seattle, and Chicago.
Don't miss out on this incredible community!
Mid-Career Pivots Make Great Stories.
Life rarely moves in a straight line, and neither do careers—it’s those twists and turns that make our stories that much better. Our stories also help us find genuine fulfillment in the workplace. Creative Coach Anne Stark Ditmeyer breaks effective storytelling down in this Take 5 Tutorial from Gymnasium .
Move Your Business Forward
Lead a marketing team? It can be difficult to balance the strategic needs of the company with design thinking and creativity. However, smart marketers know that great design and creative copy is strategic, and relentlessly controlling your brand image can make a big difference in your bottom line.
Learn how to balance difficult strategic needs in this article from RoboHead .?
Get in Touch
Want to chat about your career goals or your next opportunity? Get in touch with our team today.