September - Insights & Updates

September did not disappoint! From back-to-back events and being shortlisted for a national award to the latest industry insights and even a special visit to our HQ, it’s been non-stop action for our team. Check out our highlights for September!

Proactive PR named as finalist in national awards

We’re proud to announce that Proactive International PR has been shortlisted as a finalist for the Specialist Consultancy of the Year accolade in the PRCA UK Awards 2024. Our CEO Jayne Brooks shared what it means for the team here.

Events round-up for September

We mentioned that September was shaping up to be a busy month for events, and we kicked it off with the first of six that we attended this month with the Strategies in Satellite Ground Segment - Conference & Expo in London. Our team exhibited at the event and had the opportunity to connect with industry leaders to discuss the latest advancements and explore new PR and marketing strategies to elevate satellite brands. In our blog, we look at the key trends shaping the satellite ground segment space, here.?

Connected Britain 2024? ?

Next on our events calendar was #ConnectedBritain, where we were proud to return as the official filming partner and exhibitor. The event continues to grow, and it was great for the team to engage even closer to the industry to learn insights and talk directly to attendees about key issues and how we can help elevate their PR and marketing as the leading telecoms agency.

So what did #ConnectedBritain tell us about the state of the UK's digital economy? Joshua Addison , had the opportunity to sit down with guests across the two days to talk about the future of UK connectivity for a special episode of the #ConnectedCommunications podcast, which you can?listen to here.

IBC 2024

From London to Amsterdam! Our Marketing Director Jade Hush wrapped up Connected Britain and headed straight to IBC - International Broadcasting Convention. Over the two days, Jade connected with leading brands from broadcast, media and satellite industries, showcasing how we boost brand awareness, create engaging content, and target the right audiences to help achieve their goals.

The synergies between Connected Britain and IBC 2024 and the solutions shaping the industry’s future

After attending both events, Jade Hush explored the shared themes shaping the future of telecoms, broadcasting and media, from AI to sustainability, to the ever-growing and all-important need for connectivity in a blog. Learn more.

The Emergency Tech Show = complete!

Later in the month, Jade travelled to Birmingham, UK, for The Emergency Tech Show . From communications to safety tech and everything in between, she got a first-hand look at the technology shaping a more connected and safer world.

ECOC Exhibition 2024

Next, it was time for one of our client events - ECOC Exhibition in Frankfurt. This year, we welcomed record numbers as the biggest names and most influential thought leaders joined us at Europe’s premier optical communications event. As the on-site partner, we had the pleasure of capturing the excitement through filming for ECOC and its exhibitors, sharing their experiences on social media and beyond. We look forward to returning for #ECOC2025 in Copenhagen next year.

Full speed ahead at InnoTrans: capturing innovation on film

Finally, attendees at #InnoTrans may have spotted our Multimedia Director, Simon Shortland and Our Senior PR Consultant, Cal Dunnington as we filmed a series of interviews and highlights videos for our client HUBER+SUHNER.

A special vistor at PPR HQ ??

We couldn't miss the opportunity to give a special shoutout to Poppy, who visited the office last week with our President and Founder, Brian Dolby .

Client highlights

• Broadband Forum has successfully launched two new projects. The first was on how low latency can be implemented in home broadband networks to improve the user experience of interactive applications, such as cloud gaming, video conferencing and extended reality. The second project will deliver more energy-efficient fiber broadband networks and lower energy consumption when accessing the internet.
• NGMN Alliance successfully held its NGMN Forum in Munich, welcoming more than 60 attendees. Those in attendance were treated to a range of panel discussions and presentations discussing the latest on 6G technology, green networks and the importance of disaggregation.
• Wine-growing regions of Lower Austria have been connected with reliable and super-fast fibre internet thanks to a partnership between Slovenia’s Kontron and Speed Connect Austria. The major milestone has been reached less than a year into the project, with more than 800 km of fibre being laid in Lower Austria as part of Speed Connect Austria’s open access network.
• The Dynamic Spectrum Alliance delivered a successful Global Summit uniting global regulators, industry leaders, and top academics to shape the future of dynamic spectrum access, read here.
• INCA - Independent Networks Co-operative Association has appointed Paddy Paddison as its new CEO. With over 40 years of industry experience, Paddison brings a wealth of hands-on expertise to guide INCA into its next stage of growth and innovation. Read the full announcement on ISPreview.co.uk , read here.
• INCA also announced a new standards initiative to lower the barriers to business between ISPs and #Altnets to the wider industry, read here.
• HUBER+SUHNER launched a new Railway Ethernet Switch to optimise network performance and security: LINK
• Trusted Computing Group (TCG) recently published guidance on how devices can get FIPS 140-3 certified and be used by federal agencies, read here.
• TCG’s Thorsten Stremlau also presented at Embedded Computing Design’s AI Day event, while Dennis Mattoon presented at TPM.dev
• FTTH Council Europe recently announced the agenda of their Balkans-focused Congress: read here.
• FTTH Council Europe also announced their thoughts on the Draghi report’s proposal for the copper switch-off, read here.
• River Advisers were published in Satellite Evolution’s September issue, discussing the topic of ‘landing rights’ - read here.
• HomeGrid Forum’s Ehud Kedar had an article on G.hn published in the Fast Mode, read here.
• ProLabs recently launched two new transceivers, ensuring operators don’t need to make extensive changes to existing infrastructure when upgrading their networks, read here.

Upcoming events

Network X, Paris, 8-10 October

FTTH Congress Balkans, Dubrovnik, 29-20 October

The INCA Summit: Defining the Future, 26-27 November

If you would like to book a filming slot at any of the events that we have a film crew on-site at, or are interested in meeting our Marketing Director Jade Hush, please contact her on [email protected].