September Insights: SKO Actions That Get Results

Your sales kickoff is the launchpad for your 2025 sales goals. Ensure it has a powerful and measurable impact with our top insights and resources used by sales leaders.

SKO Must-Do's for Leaders

We outlined the five non-negotiable actions that elite business leaders take in preparation for the SKO. Download the guide to get started fueling the momentum you need to exceed revenue goals, drive valuation and accelerate growth.

Get Managers Prepared

Front-line sales managers set the tone for how your teams receive and implement SKO initiatives. Their investment is key to driving success during and after your event. Don’t wait to get them on board - learn how prepping managers early can boost the impact of your kickoff.

Common SKO Mistakes to Avoid

We recently had a conversation with FM Senior Partner and veteran sales leader Tim Caito about the most common mistakes leaders make with the SKO. Watch the conversation to avoid falling into these familiar tropes.

SKO Best Practices from John McMahon

Five-time CRO and author of The Qualified Sales Leader John McMahon discusses elite SKO practices for leaders with our co-founder John Kaplan on the Revenue Builders Podcast. Don't miss these valuable insights.

We've compiled tons of free resources to help you plan your company's most impactful SKO yet - one that drives revenue and results all year. Check out even more videos, guides, checklists and worksheets in our Ultimate Sales Kickoff Resource Guide.