The September 2024 Edition
The ZeroLight Newsletter

The September 2024 Edition

  1. Go 3D? with ZeroLight
  2. Start Streaming Smarter with OmniStream?
  3. OpenUSD for Automotive
  4. New Launches: Can-Am Pulse and Origin
  5. ZeroLight Platform Use Cases
  6. ZeroLight's New Professional Services
  7. ZeroLight's 10 Years of Innovation
  8. VW Sverige SpotLight Suite? Showcase





Go 3D? with ZeroLight

1. Go 3D? with ZeroLight: The easiest way to launch your car with interactive 3D

An interactive 3D experience is one of the most effective ways to engage new car-buyers, but you may not have the in-house expertise to create one yourself.

That's why we've recently launched our all-inclusive 3D visualiser packages for car launches & campaigns that are designed to delight and convert new car buyers. ?

With Go 3D, all you need to do is send over your model data in any format and we’ll handle the rest.

Find out what's included at zerolight.com.




Start Streaming Smarter with OmniStream

2. 7 Reasons Why You Should Start Streaming Smarter with OmniStream?

It’s the perfect time to start your free trial of ZeroLight’s enterprise streaming solution, OmniStream, for your Unreal Engine, Unity, or Autodesk VRED applications.?

Before you get started, have a scroll through these seven game-changing features that set OmniStream apart from alternative pixel streaming platforms:




Innovation with OpenUSD for Automotive

3. Innovation with OpenUSD for Automotive

The 3D vehicle model pipelines that exist within automotive OEMs are in urgent need of some digital plumbing.

The reality is, they aren’t able to keep up with the sheer amount of different content, in different formats, that modern car-buying journeys require. It’s been clear for some time that demand downstream for 3D models has been outpacing the average pipeline’s set-up and capabilities.

Find out how OpenUSD and ZeroLight's Smart Model Converter can help save your OEM masses of time and effort on DEVELOP3D.com.




New Launches: Can-Am Pulse and Origin Launch

4. New Launches: Can-Am Pulse and Origin

50 years after igniting a legacy, Can-Am is taking charge of the future by bringing two all-new electric motorcycles to today's generation, the multi-terrain Can-Am Origin and the city-focused Can-Am Pulse.

To launch the two-wheeled additions to their portfolio of iconic vehicles, BRP tasked ZeroLight to build two stunning online configurators that could stir the emotions of its customers. That’s exactly what ZeroLight did, empowering users to visualise more than 100,000 unique configurations in incredible detail on the Can-Am website.?




New ZeroLight Use Cases

5. New ZeroLight Use Cases

Check out the four most common ways OEMs use the ZeroLight Visualisation Platform to achieve their goals. These pages are packed with customer case studies, exciting examples, and proven benefits:

  1. Online Retail Experiences
  2. Physical Retail Experiences
  3. Personalised Marketing Content
  4. Social Media Marketing Content




ZeroLight Professional Services

6. ZeroLight's New Professional Services

Whether you're building an omnichannel customer journey or a single touchpoint campaign, ZeroLight's recently launched Professional Services can help you design, build and integrate projects that use our products. These services include:


Creative Services

Use ZeroLight's design experts to create beautiful, meaningful projects that engage users and deliver results. Our designers and creative professionals can work with you as project leads or contributors that slot into your wider team.


3D Services

Your 3D data models are the foundation of your ZeroLight projects and our experienced team of experts can help with any aspect of building or enhancing these.

Development Services

Complement your delivery team with specialist software developers from ZeroLight who can add niche capabilities or extra capacity to your project. Alternatively, if you need a full service development team then we have options available for projects that scale from individual campaigns to complex multiyear programmes.


Find out more about how ZeroLight's subject matter experts can help you with your next digital customer experience at zerolight.com.




Ten Years of Innovation

7. ZeroLight's 10 Years of Innovation

We recently celebrated 10 years since ZeroLight set out on its mission to transport the latest visual technologies and user engagement from computer games to the car-buying experience.?

We’ve had an incredible decade packed with innovation and world-firsts, while working with global carmakers on projects and products that have set the standard for the automotive and visualisation industries.

We asked ZeroLight’s CEO and Co-founder, Darren Jobling, what his highlights from the past ten years have been, and what’s around the corner.

Read the full interview, here.




SpotLight Suite Content Showcase


8. SpotLight Suite Content Showcase

We've been thrilled to see what Volkswagen Sverige has been creating with SpotLight Suite?, ZeroLight's CGI Content Production Platform.

The beautiful images you can see below have been put together using SpotLight Suite's Shutter Pro App, and used on Volkswagen Sverige's website, social media accounts, and other digital channels.

Find out more about SpotLight Suite.


Volkswagen ID.7


Volkswagen ID.3


Volkswagen Passat



If you have any questions about any of the content featured in this edition of the ZeroLight Newsletter, please send a direct message to Ben Gardiner, or contact the ZeroLight team via our website.

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