SEO newsletter issue #477

SEO newsletter issue #477

Less information overload. Curating only what matters.


Google, Apple and the antitrust tipping point

Major competition victories suggest Big Tech is reaching a reckoning.?

Via Rana Foroohar


Google rolls out voice-powered AI chat to the Android masses

Gemini Live allows back-and-forth conversation, now free to all Android users.

Via Benj Edwards


Google loses EU court battle over €2.4B antitrust fine

The Court of Justice said Google’s practice of favoring its own shopping search results over rival services “was discriminatory.”

Via Edith Hancock


Newsquest hits 100,000 digital subscribers

Digital subscriptions are bringing in £0.5m per month to the UK local news publisher. Visitors to most of its sites can read up to 30 articles per month without paying (some stories are for subscribers only).

Via Charlotte Tobitt


Gen Z moves on from ‘Googling’—TikTok emerges as the new search engine (for 'social searching')

45% of Gen Z are more likely to use “social searching” on sites like TikTok and Instagram instead of Google. That’s compared to about 35% of millennials, 20% of Gen X, and less than 10% of Boomers.

Via Sasha Rogelberg


Your Discover feed could soon work better with your Search history for personalised content

A new feature might soon be added to Google's Discover Feed, showing summaries of recent top stories related to your searches.

Via Sanuj Bhatia


Apple Visual Intelligence - Local, Shopping & more

"this looks a lot like Google Lens..."

Via Barry Schwartz


Google News could shake things up with this curious change

The Google News app for Android could soon update its navigation bar by reducing tabs from four to three.

Via Chethan Rao


Advanced SEO Industry News???

Hijacking the back button and SEO

"Disabling, or hijacking the back button, is a tricky and deceptive tactic, since users might not know they actually stayed on the same site."

Via Glenn Gabe


Does generative AI save time, money and resources in SEO?

Explore AI's impact on SEO efficiency, cost-saving and resource management through these real-world use cases.

Via Lauren Busby


Report: Half Google AI Overviews links overlap with top search results

A new Google AI Overview study says that about half of the links displayed in the AI Overviews overlap with the links shown in the traditional Google Search results.

Via Barry Schwartz


Chrome ends support for First Input Delay

FID is no longer supported in Chrome tools.?

Via Chrome for Developers


Google Search adds Internet Archive’s Wayback Machine links to about this page

This comes after Google dropped the cache link from the search results.

Via Barry Schwartz


Google Indexing API: Submissions go undergo rigorous spam detection

"attempts to abuse the Indexing API "may result in access being revoked."

Via Barry Schwartz


Ex-Googler forum statements on Google Navboost

"Even by 2007, click data was quite valuable, arguably the single most important component of the algorithm."

Via Barry Schwartz


Google's Martin Splitt: We do not use Exif data for ranking

Over the years Google has been wishy-washy on if they use or do not use Exif (Exchangeable image file format) data for rankings.

Via Barry Schwartz


How to find embedded YouTube Videos that are unavailable or marked private

"I hope you can utilize this solution to help your company or clients surface YouTube videos that are unavailable or marked as private."

Via Glenn Gabe


Via Google:?Trending now: Stay on top of Google Search Trends

"Take a different approach to analysing search trends. Instead of finding data for terms and topics you’re interested in, start with rising terms and then narrow down the results to your related terms."

Via Google Search Central


Blue Array News???

Have your website reviewed directly by a Google Quality Rater

Did you know Google uses thousands of human Search Quality Raters to evaluate their search results? ??

Quality Raters are highly trained, using extensive guidelines, and their feedback is vital to improving Google's search results.

Blue Array have access to these same Quality Raters and we've found the feedback has been invaluable in helping our clients understand their website from an objective, search focused perspective. Further, actioning these findings has demonstrated strong ROI.

For only £1,975 + VAT Blue Array can have a Quality Rater report made available to you with fast turnaround times. These reports are then reviewed by our expert team of SEO consultants to highlight actionable areas and priorities.

This offer is available for a limited time only.

Please act quickly to secure your slot by emailing [email protected]. We'll provide further details and an example of these insightful and actionable reports.


Do you know someone in your network who would benefit from Blue Array's SEO services?

Are you an SEO freelancer?with more work than you can handle?

Refer customers to Blue Array and earn 10% of the customers?ongoing retainer for up to two years! On average that's £5,000 per referral!

https://www.bluearray.co.uk/referral-scheme/

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