SEO News & Tips Of Getting Traffic
Anatolii Ulitovskyi
UNmiss.com: 35 FREE SEO Tools: AI Detector, Site Audit, Link Building Tools, Page Speed Optimizer, Article Rewriter, Keyword Clusterizator, Meta Tags Writer — All in One Place.
SEO is a long-playing game.?
I do not play online games, except this SEO game.?
The final is unpredictable and depends on the right strategy and implementation.?
I can win or lose in this game, but failure is not wrong because it brings a new experience and nothing else.?
Learn from failures and move forward, adapt to new challenges with getting experience.?
It is impossible to learn the entire SEO.?
Still, knowing more than your competitors and adapting faster to new algorithms that significantly impact SEO ranking is possible.?
That is why I learn SEO news, read blog articles and speak with the best speakers on?my podcast.?
Knowledge is my fuel for setting this engine.?
Today, I share breaking news that changed my strategies and methods.?
1. Three Steps To Hire The Right SEO Expert
Companies often hire Jack of all trades, a master of none because SEO has various directions: content strategy, technical optimization, UX, link building, PR, etc.?
One specialist cannot be successful in all these directions.
The best thing is to cooperate with agencies or hire SEO managers who can collaborate with freelancers in one direction.?
New companies also are looking for the best price to decrease the chance of ranking their websites for a long time.?
SEO experts can estimate their time and create the right strategy for implementation.?
Jodie Cook published?an article?on Forbes about why it is not a good idea to unite payments with getting leads or ranking positions.?
Eli Schwartz shares his personal experience that SEO is a marathon; some results take so much time.?
SEO specialists can choose the wrong strategy chasing quick results, ignoring topics that bring more sales.?
2. Google's May 2022 Core Update
Google makes webmasters happy or very unhappy.?
I was on both sides.?
My first project was an online shop that got a lot of traffic and lost everything after a Google update in April 2012.?
That was Penguin or the first link-building update.?
I didn't know another off-page SEO strategy than buying more backlinks than my competitors had.?
This time is gone.?
I started to learn more about White Hat SEO, and link-building updates didn't touch me anymore.?
Wherein other updates hurt more as well.?
Google launches 500-600 updates each year, some of which are called core updates.?
Kayle Larkin shares breaking news on Search Engine Journal about?Google's May 2022 Core Update.?
Mordy Oberstein and Marcus Tober analyze data using a Semrush study on how this update impacts specific industries, websites, and users' intent.?
3. GSC (Google Search Console) Shares Indexing Video Report
I love filming.?
The main reason is that video content ranks on YouTube for 24 hours compared that 7% of new pages only ranking in the top 10 results in the first year, according to Ahrefs.?
Adding videos to website pages can increase UX and keep customers longer.?
55% of all searches on Google have at least one video.?
GSC shares additional data:
- how many pages Google identified a video
- which videos are indexing on Google
- issues were preventing indexing videos.?
Matt Southern shares?breaking news?on Search Engine Journal.?
4. A Huge Drop In Google People Also Ask
Barry Schwartz shares?breaking news?that the section on Google People Also Ask dropped from 60% of queries to 30%, according to Semrush and RankRanger.?
It is a possible bug.?
We will see.?
5. Updating Content Helps Ranking Higher
Google prefers fresh content because users are looking for something new and unique.?
Douglas Karr shares why it is important to?update content?and how Buzzsumo can help you find content ideas.?
6. Removing Disavow File If You Didn't Build Those Links
Roger Montti posts?insights?that John Mueller shares about disavowing file that helps to ignore spam links on GSC.?
Jonh suggests removing the disavow file with spam links is safe if you didn't create them.?
You can save this file if something goes wrong, but Google recognizes random links in most cases.?
7. SEO News & Rumors
Garrett Sussman?shares?breaking news, discussions, tips, and ideas on Ipullrank.?
So valuable!?
8. How To Increase Traffic By 96% (SEO Case Study)
Matt Diggity shares?a case study?of growth for a SaaS company.?
The first part covers technical optimization for 30K pages describing all details with screenshots.?
The second unhides keyword research methods by using Ahrefs.?
The third part consists of outreach methods with a template.?
9. Customer Lifetime Value
If you invest $1 in marketing, it does not mean you can get $2 back.
This time is gone.?
Selling high-quality products encourages customers to buy more and recommend them to their friends.?
Jon Clark shares?7 Crucial Ecommerce Metrics?that find the right way to increase sales.?
Conclusion
The era of lazy SEOs is dead.?
Fill your knowledge with learning SEO news, articles, and ideas that appeal daily for FREE.?
Struggle to get traffic??
Submit your request of getting a free analysis on my website.?
Chief Marketing Officer | Product MVP Expert | Cyber Security Enthusiast | @ GITEX DUBAI in October
2 年Anatolii, thanks for sharing!
Sports Developer
2 年Great tips, content update is very important, the era of lazy SEO is indeed over. However, the indexing video is a very helpful tip that must be considered.
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2 年Great share Anatolii Ulitovskyi
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