Will SEO Get You Visible Online?
Timothy Morgan
We build your dream team of marketing, communications, and media professionals so you don't have to hire "randos" to grow your brand and crush it ...30 days is all it takes! Set a time to learn more ??
What is SEO marketing and how does it work?
Some people think search engine optimization (SEO), is the key to being visible.? It’s a big part of it.? I must do twenty to thirty searches on my phone every day. That doesn't include the other devices I use. Obviously, some people do less, and some people do more. But the truth is, many of us are searching for things, people, and connections...online.?
First Step to Good SEO
While SEO is a big deal, there’s really no need to spend thousands of dollars on it, unless you have already set up your basic listings and directories, and created some content to help with initial organic search results. So, your first step to creating your visibility is to register with online directories, especially the ones with reviews attached to them like “Google My Business.”
If you haven’t done this and had your address confirmed, I would highly recommend checking that off your list.
For safety, I don’t recommend using your home address for the online registries. If you want to leverage either the Giver Marketing Network location that we have in El Dorado Hills or some other shared office space, this can be extremely effective long term.
?Online Directories for Business
Websites like Google, Yelp, Facebook, or even your own website, all have some capability for making sure you’re found if you set it upright. You want to get on as many online directories as possible and be sure to include directories that are industry-specific. Angie’s list has a pretty good directory and reviews aspect to their website.
Remember, to use those reviews to your benefit, especially off of Google or Yelp, because there’s usually a picture attached. Just ask for permission, and then throw that right onto your website. You’ll notice, if you go to www.givermarketing.com, there are several reviews peppering our website. We pulled them right off of platforms like Google, Yelp, and Facebook.?
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Online Visibility in the Real World
What happens when you are offline, though? For example, when we do public speaking events, we are not worried about whether people can find us after a presentation. One of the keys is making sure they remember our name, industry, and maybe a keyword, like “Marketing” “Coach” or “Giver”.
As long as they know we are marketing coaches and specialists, they can Google to find our company and the network.? It’s a simple standard for you to employ too.
Can you be found on online directory and reviews like Google, Yelp, or industry-specific sites/pages/platforms?? After you’ve met someone, introduce your location to them in one-way shape or form, they need to easily find you when they quickly do the search, whether that’s a physical location, online, or both.
Want more visibility? Book a complimentary mini session here: ?https://www.givermarketing.com/schedule/
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2 年Creating authority for your brand in search and with your clients is important. In this way, the confidence you have created with Search Engines will allow your Real Estate i.e., your website to be found in search. Creating your Internet Presence and serving this information to Google and the search engines is one of my favorite approaches. Staying on the front end of your Internet Presence - always. https://www.meetwithvickie.com Let's take a look at your Internet Presence and Visibility today!
Your Growth Partner: OBM + Marketing Strategist | Systems, Teams & Strategic Execution
2 年What most people don't realize is the results on Google are all pulled from ads, blogs, Youtube, and directories like Google My Business.
Keeping the dental office chairs full of happy patients receiving optimal care.
2 年Yes, visibility is so important. You are right Timothy it's more than SEO. Making sure you are showing up first in your area takes time to set up Google my Business. Thanks to Vickie Christensen who is a part of the Giver Marketing Network I am now visible online.