SEO - An Evidence-Based Experiment Model (The Marketing Invisibility)

SEO - An Evidence-Based Experiment Model

SEO - A sequential generated report based on multiple iterations, that expels the possible features of what will work and what not in the search engines with multifarious experiments.

How do search engines work??

No one knows or can pinpoint the exact factor of how the search engine works.?

“Everything is based on Experiments or can say based on the A/B test.”?

That’s why, Most the marketers conclude that SEO isn’t a destiny, it’s always the process to reach the goal that comprises,?

“Learn, Execute, Analyze and Repeat”

Also, the goal for every business & every search optimization differs.?

In Simple, “It Depends.”?

What not to ask search Engines??

Is Nothing but the Algo (Algorithm)

The SEO process can be started with any hypothesis but if it meets the scope and goals in the mid-term then you may continue until the end.

Performing various activities on site such as copywriting, creating optimized meta descriptions and titles, link building activities with various websites like social media networks, forum site links etc., will guide us on what works and what does not. If it works, follow or deny it.

SEO - One of the greatest assets for building a business online. Tighten your seat belts for a long-term journey with Search engines to improve the site’s traffic, conversion,?touch points, branding, and a lot more.?

What’s SEO??

Why should every online business incorporate SEO practices for its site??

Let’s get deeper into the topic.?

SEO was not a sudden boom. Initially, SEO started in 1996, which is 26 years before, and still rules the online businesses.

SEO - It all started from “Where”.?

Where can I find this information? Where Should I Look for? Where are these details stored??

Marketing works on the 7 primary words. As, SEO is not an Exception.

“The Trailblazer for each Innovation & discoveries”?

starts with these words.

Yes, every idea & perception comes from “6W” and “1H”.

Who

What

why

When

Where

Which

How

People at the early ages of Search engine evolution looked for a stockpile or “Information house bundled in one place” to get pieces of info quickly in a digital storage space. There evolved,

Alta

Vista

Yahoo & other search engines.?

But couldn’t able to meet the user experience as the days roll-on.

Later on, people looked for what exactly they were searching for.?

???????“There’s a great difference between what you get & what you need.”

Everything starts from what you need? So exists SEO.

SEO - an optimization process for web pages in search engines.

Once a user searches for a query, the search engine bot crawls through millions of websites and delivers the right pick of content for the user.?

The problem of the user is the “Search query.” The webpage that comes up with the right solution will rank at the top as the solution for the problem for user.?

“The Basic thumb rule of SEO”

SEO takes up the challenges of search engines and resolves every user's pain points.??

“Personalize the pain points before pitch”

With this principle, a lot of SEO optimization evolution emerges in different forms. Pictures, video, Infographics, flow charts and a lot more stuff circulating the web.??

So? what are the key points, types and techniques primarily used?

Ride is still on, Hold on mate !?

Let’s crawl into the techniques & types of SEO as fast as search engines do.

SEO - SEARCH ENGINE OPTIMIZATION, that helps to find what we actually need. SEO Operates on the “search query” entered on the search engine. There are many search engines,

Google

Bing

Safari

Baidu

Yandex

DuckduckGo

Yahoo

Above search engines store information that we search for and display the exact result we need. Every search engine has unique SEO guidelines and procedures to follow. SEO is categorized into three major types.

On-page SEO

Off-page SEO

Technical SEO

On-page SEO - SEO practices held on the website are known as On-page SEO. Optimizing Title tags, meta description, H1 to H6 Header tags, SEO friendly URLs, Fresh and In-Depth content, Making use of ranking keywords on the contents, Building internal and external links, LSI (Latent semantic indexing) keyword optimization, Optimizing crawlability through webpages, site loading speed, Content readability, Alt tags for images and mobile-friendliness of the site.

Off-page SEO - Off-page SEO includes blog postings, article submission, content marketing, press release, guest post creation, forum submission, classified submission, social bookmarking, Web 2.0 submission, Directory submission, Backlink submission at high DA sites, ORM (Online reputation management) optimization and social media marketing.

Technical SEO - Technical SEO includes page optimization and navigation, HTTPS (SSL secured), 404 Error page, 301 redirects, website structure, sitemap.xml, robots.txt, and optimizing broken links.

All these SEO techniques will not generate you, traffic or visitors or engagement quickly. SEO optimization takes 2 to 3 months normally to generate organic traffic to your site, which will help your site rank at the top of the search engine.

Should I need to wait a long time to rank on google??

Is there any other technique can I use to rank faster?

Yes, there are a few ways to rank on search engines even faster. Let’s discuss that.

1. White Hat SEO technique - SEO techniques and practices approved by the search engine guidelines and terms are the White hat technique. Posting clear and relevant content, Generating links and getting links from relevant fields or business sources, effective keyword use, and periodical site optimization.
2. Black hat SEO technique - Black hat SEO techniques don't have any terms or conditions to follow search engine guidelines. The black hat technique violates the search engine policy and leads to penalties, completely letting down the site rankings in the search engine. Black hat SEO techniques follow publishing duplicate content, stuffing keywords unnecessarily, link farming, manipulating links (paid links), cloaking, and redirecting to other web pages.
3. Gray hat SEO techniques - Gray hat SEO techniques blend both white and black hat SEO techniques. The Gray hat technique violates the search engine’s terms thus resulting in the downfall of site rankings and metrics. Gray hat technique includes posting spun content, Domain grabbing and buying paid backlinks to rank the site at top of the SERP (search engine results page) page.

Whatever the business may be, SEO is the key to achieving everything that you need.

Let’s Go with the flow of Algo (Algorithm).