Sell More, Sell Faster

The one secret nobody wants you to know about SALES.

 It’s NOT about selling

It’s about TIME TRAVEL.

 Sounds crazy? Then keep reading and see how crazy you think it is by the end.

Selling is all about introducing the person to their future self.

The enhanced, improved and happier THEM because of the decision they make today.

The future them will be ‘more beautiful’, ‘wealthier’, ‘healthier’, ‘smarter’, ‘more loved’…whatever are the results of the product or service you are selling.

Once you introduce them to their future self, allow them to bask and revel in the feelings of glory and satisfaction of their future self….

Then just sit back and allow them to BUY you.

If you can clearly demonstrate the RESULTS, the ROI on a product, you eliminate the barriers to YES, the hesitation to price tags which is only a result of people not being able to visualize how this investment can payoff and improve their situation.

For example, if I told you that I had an opportunity to invest $10 today and get 15$ back in 7 days with an extremely high certainty, what would you recommend I do? Invest or not?

Or that I could increase my salary from today’s $45,000 to $80,000 by earning a relevant new qualification that would cost me a one time investments of $20,000, wouldn’t it make sense to get the certificate and enjoy the annual increase of $35,000 in my earnings? 

 Get the drift?

You need to position the END state clearly describing the emotional and quantifiable impact. Show them the qualitative and quantitative gains that they will get….Take them into the FUTURE.

So here are 5 tips to do this and IMMEDIATELY increase your sales conversion rates:

1.     Write down the PROBLEM that your product Solves or the NEED that it satisfies (give examples here)

2.     Describe in words, the end state…. answer the question: “As a result of using this product service, you will experience ………..you will feel,…..you will have……

3.     Quantify in numbers (where relevant) the IMPACT of your solution and describe the new state once the product is used

a.     Retail – Say you are selling a USD 2000 suit – (describe how it will increase your confidence and therefore impact your energy and communication, empowering you to sell bigger ticket deals….plus, due to quality of material and finishing, it will last 10 years and maintain fresh powerful look verses 18 months with lower quality suits that will respond poorly to wear and tear and washing)

4.     Write a story of somebody else and how this product impacted them positively

5.     List the questions you need to ask the prospect to understand the key decision-making DRIVERS for them…so that you can include these in the description you give them of their future self….

Finally – put it all together. We will show you how to tie all this together to transport the prospect in an invisible time machine during our Masterclass...