Selecting customer to serve

Some people think that to sell the product they need to target as many customers as possible. It is not true. That way you will serve zero customers because resources and time will be wasted.

It is better to concentrate on selected people and serve particularly few of them. Build strong relationship with people who interested in your product. Do not try to reach millions. Try satisfy at least one and then another one. Serving customer it is not about selling to everyone, it is building strong relationships with few. It will be your core.

It is important to have relationship with customer. Important to select the customer as individual with who to build image of your product. It is important to work with people in demand-supply network with whom you will be satisfied and who will helping to build positive image about your brand.

https://www.bestnes.com/blog/selecting-customer-to-serve

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