SEKOYA Blueberry Dispenser

SEKOYA initially developed its LIVIE Dispenser as an answer on the new European Packaging and Packaging Waste Regulation, getting close to becoming E.U. law. As of 2030, several types of single-use plastic packaging will be banned, including disposable packaging for smaller than 1.5-kilogram fresh, unprocessed fruits and vegetables. Now the company sees a lot of new opportunities popping up with this device.

The LIVIE Dispenser is a simple cooled unit that contains three?kilograms of fruit, is easy to clean and requires no contact with the fruit during filling due to a patented Eco Box. There is an option to add a fridge in form of a pedestal below the dispenser, which can hold four Eco Boxes with a total of 12 kilograms of fruit for easy refill in store. These volumes are based on average sales per store today to minimize refill hassle.

The LIVIE Dispenser only functions with LIVIE selected blueberries that meet a defined quality standard — size and firmness are crucial not to end up with marmalade. "Our LIVIE Dispenser creates a significant step forward in blueberry availability, wherever you go," said Hans Liekens , SEKOYA value chain and retail manager.

"The unique option this device gives is the freedom for a supermarket or food service player to choose a consumer pack that fits their consumer needs: three size options are available (small/medium/large cups), and each organization can decide which packaging material aligns best with their sustainability strategy (reusable, compostable or recyclable)," said Liekens.

SEKOYA has been active in Snacking Blueberries since 2020 by offering big, crunchy, and tasty blueberries with a long shelf-life, 52 weeks a year.

Sekoya Fruit

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