Segments to bring in new products!

Segments to bring in new products!

The Meat of the Matter: Understanding India's Car Market Beyond the Surface ????

India’s automotive industry is evolving at a breakneck pace, but are we truly dissecting the numbers the right way? While headlines celebrate rising sales and expanding market share, a deeper look reveals that growth isn’t uniform—it’s shaped by strategic segmentation, pricing dynamics, and taxation structures.

This article explores how vehicle classification impacts market performance, how taxation policies influence customer choices, and why some segments thrive while others struggle. Whether you're an investor, industry expert, or just a keen observer, understanding these underlying forces is crucial to making sense of India’s rapidly shifting car market.

Ajay Akshay

Senior Product Manager @ Panasonic | Energy | Product Management @ Indian Institute of Management Lucknow (IIM L)

1 周

Very insightful. Having gone through the dilemma of choosing between models with very little difference in perceived value but higher actual price difference, could relate to it now as how taxes can be the culprit. Mentioning the top model for each sub segment helps relate quickly to extensive categorisation done, especially for someone with non-auto background. ????????

Nilesh Wadhwa

Assistant Editor - Pin-365 - Motoring Trends & Tyre Trends | Communication and Networking Professional | Mentoring and Guiding on Effective Communication | Technology Enthusiast

2 周

Quite an insightful analysis great work Niranjan N Prabhu

Balakrishna Parankusam Venkata

Associate Vice President & Head, Merchandising Products

3 周

Very informative

Abhishek Bhattacharjee

Mobility | Automotive | Volvo Group | Daimler AG | Tata Group | Escorts Kubota

3 周

Absolute gem Niranjan N Prabhu

Sujan Roy

Global Automotive Leader with P&L expertise | From Dhaka, Bangladesh to Dakar, Senegal a de-bottlenecker, travelling problem-solver, and deal closer, I facilitate smooth operations and drive growth in the auto industry

3 周

Masterclass in product planning and range lineup strategy ????. While planning the future product lines I have rarely seen it put forth so elegantly in any of the brands I worked with. Bravo!

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