See TripleTen Get Involved With Sketch Comedy
We are back! Have a good week?
Chris J. Smith here with this weeks Creator Ad Of The Week.
Before we get to our winner, here are some recent headlines from the week!
Over the last 4-7 months..
TripleTen have stormed onto the creator economy campus, working with the biggest range of creators to help spread awareness, but also drive new potential customers. The education service has been working with creators across YouTube , Instagram and TikTok .
However the first question is.....
Who Are TripleTen?
The world of tech is evolving rapidly—'The Chip Wars,' more flexible working environments, and, of course, AI… AI… AI. The changes just keep coming.
Traditionally, the tech world seemed reserved for those with computer science degrees. It felt like only a select few had the chance to break in. But those boundaries are shifting.
TripleTen is on a mission to help everyday people, regardless of their background, become more tech-savvy by learning new skills. They're offering accessible coding and software courses to empower people to change their career paths.
And it’s working...
With over 1,000 graduates from a variety of non-tech backgrounds—ranging from bartenders to nurses to teachers—TripleTen is successfully placing them in roles at small to mid-sized companies. These graduates are filling essential roles in software engineering, quality assurance, business intelligence, and data science.
It all sounds fantastic, but how are they making their mark and being noticed?
Tyler Regan & His Content Sketches
Tyler is known for his impressive sketch comedy, consistently pulling in views. The secret, I believe, lies in his format. He sticks to what works and has developed several recurring series.
He’s got the "Karen Series" (sorry to all the Karens out there), "Coffee Customer Sketches," "The Bartender," and more.
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What makes his content so engaging is its relatability. His most popular series, "The Office Scenarios" and "The Annoying Boss," are perfect examples.
Both are a great fit for TripleTen.
When we first spoke with Arina at TripleTen, the main focus was on the format of content they wanted. We asked key questions like: What format would work best for both the brand and the creator?
As you'll see below, we feel we nailed it.
Overall, this is another great example of how brands should buy into creative series and formats where they can be seamlessly integrated—especially for short-form ad content.
Brand: TripleTen (Arina Melnikova)
Team: Jaime Cunningham , Chris J. Smith , Spencer Gary
Some great partnerships from the team - shoutout Tom Begg
Linear TV = OUT ..... YouTube = IN .. ?!
Chris J. Smith | Talent Director - Head of Partnerships