See the Top 10 Most Influential people for anything
Dixon Jones ?
CEO. Board member. NED advisor. Startup veteran in the digital SAAS space. BA(Hons.). MBA. FRSA.
“Do Twitter engagements or follower numbers help you decide whether or not you would follow a certain profile? Wish there were any other metrics to help you shape your opinion?
We did too, so we made a free to use tool which conveniently allows us to enforce a Trade Mark that we lodged called Social Explorer. (See what I did there?)
Social Explorer? from Labs.Majestic lets you go beyond the usual social media analytics tools. You can now look at the top 50,000 Twitter profiles and see topic rankings for over 800 sub-topics. These rankings are based on the authority and context of other web pages where the Twitter accounts have been mentioned.
With data from Majestic Analytics, Social Explorer? ranks Twitter accounts based on their Topical Trust Flow, Citation Flow and Referring subnets. These are grouped by topic and each bar shows the summed score for that topic.
This means you can easily drill down in an "Information is Beautiful" kind of way, to almost any topic. Want to know the most influential people in Chemistry for example? No problem!
(OK... that's only 6, but Linkedin doesn't let me use the handy "embed code" on the main list, you can see the others and build your own Top 10 lists over on the tool.
Why we build this and made it free
Majestic has an identity crisis. People think that we are a database of links... which I guess is true... but then more traditional digital industries never realize that we are also a search engine and a rich source or web data with a built in "Intelligence layer". So we are slowly working on Majestic Analytics - which shows how we can deliver meaningful subsets of our web index to a Hadoop server near you... so that you can interrogate the data to your heart's content. This is by way of a small demonstration of what we can do with the data. It was also a very useful Intern project!
Global Consulting Lead, Marketing | Mintel
9 年Looks great Dixon Jones we all had a play with it last week. Very good work - well done to the Labs team
CEO. Board member. NED advisor. Startup veteran in the digital SAAS space. BA(Hons.). MBA. FRSA.
9 年Hi Alex Salkever - It is quite different in its approach, as it is not based on Twitter data at all, but on how the rest of the web links to Twitter profiles.
CEO. Board member. NED advisor. Startup veteran in the digital SAAS space. BA(Hons.). MBA. FRSA.
9 年Hi Malcolm Graham - Digital Marketing Specialist The search facility would not be helpful on that, as it only has the top 50,000 Twitter profiles and then only the ones in that subset that make the top 10. BUT... you can enter any Twitter profile on Majestic.com directly and then I think we have something like 70 million profiles in the system
CEO. Board member. NED advisor. Startup veteran in the digital SAAS space. BA(Hons.). MBA. FRSA.
9 年Oh! Thank you Karen Schopp. Sorry to take so long to spot this!
Digital Media, Events, Content Marketing, Data & Analytics
9 年Your post is very timely Dixon! The next issue of CCO magazine will include a section on social/web analytics and content audit tools. Majestic will be included as a tool for our readers to check out/consider.