Securing the Viewer Ad Experience This Election Cycle
With political ads already streaming in households across America, how are CTV players protecting the viewer experience as election ads hit the big screen?
Stakeholders across the CTV supply chain have begun integrating powerful creative review tools to meet viewer expectations at scale. These solutions streamline creative review workflows by leveraging powerful detection engines to optimize ad pods.
CTV: The need for a solution, not just a feature?
SafeStream is an essential creative review tool empowering automatic vetting of ad creatives at scale. Developed by GeoEdge, SafeStream is revolutionizing the landscape of CTV workflows- transforming the traditional manual creative review process.?
Empowering full control over ad experiences, the solution identifies all elements of the ad: visuals, objects, texts, narration, advertiser, advertiser domain, IAB category, and more, to pinpoint unwanted creatives. It offers customized detection through:
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A Programmatic-Powered CTV Future
The traditional creative audit process, reliant on tedious manual approval, falls short in a programmatic-powered CTV world. SafeStream offers the scalability and control needed to ensure only relevant, quality creatives make their way into ad breaks.
Safestream supports:
Audience Protection Hits the Big Screen
As we race towards the November elections, CTV is set to play a crucial role thanks to the immersive, lean back experience it provides. SafeStream enables CTV players to keep up with audience expectations in the highly-charged political landscape. This election season, players delivering well-curated, positive ad pods will come out on top! Learn More Today: www.geoedge.com
Secure the Viewer Experience with Creative Control
www.geoedge.com
CTV Business Development @ GeoEdge | Ad Quality | Ad Tech | Strategy | Business Development | Sales | Growth | ??
9 个月This election I’m voting for the Safestream/Geoedge ticket ?????