Secrets of Visibility & Standout In-store

• Do you want to learn how to use behavioural science to better connect with shoppers, consumers, trading partners & colleagues?
• Would you like to enhance your creativity by adding proven mind science to your shopper marketing?
• Are you ready to grow your shopper psychology expertise to help your business, your brand & you

This module is available either standalone or part of our comprehensive 12-module Shopper Psychology course: Everything you need to equip you with advanced strategies, insights, & proven interventions to maximize ROI, profitability, & brand performance.

It demonstrates the importance of generating meaningful standout in-store and online. Shopper Psychology is the key to increased visibility which leads to more engagement and ultimately sales. You will learn how to use the power of fight, flight and find a mate, the importance of images over words and other multi-sensory techniques for standing out from the crowd, when it comes to grabbing shopper attention.

Learn the core benefits of Shopper Psychology such as optimising customer acquisition, driving customer loyalty, influencing shopper decision making, refining brand perceptions, & improving promotional effectiveness.

From System 1, & System 2 purchase decision making, to processing fluency, priming & anchoring. This 60-minute downloadable module contains what every shopper marketer needs.

What will you gain from this module?

Deep Understanding of Shopper Psychology: Master the skills & tools required to create new strategies & enhance existing interventions.

Strategic Confidence & Knowledge: Learn to discuss & implement shopper psychology strategies with senior leadership & trading partners at the highest level.

Industry-Validated Training: Receive professional training supported & validated by industry leaders in Shopper Psychology.

Powerful Insights: Discover how psychology, behavioural science, & cognitive biases drive shopper excellence.

Career Advancement: Gain the expertise to advance your career & fluently speak the language of shopper excellence.

This is more than just a course—it's an investment in your future & your organisation's success.

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