Secrets to Facebook Ads getting 1000s of video views for pennies!
If there’s one thing that’s constantly changing, it’s Facebook Ads and how to create Ads there.
But, so far, the best way to get bellow penny views on your videos has not changed.
It’s still very easy to get 10-50 views per penny if you know how.
Imagine getting 10,000 video views for just $20 – or even $10!
What are video views really?
Of course, a video view isn’t always something that’s worth much which can be why it’s so cheap.
But if you know how to use it, you may as well say it’s gold!
A video view, at least on Facebook, is defined as: People who viewed at least 3 seconds of your video
On it’s own, someone seeing just 3 seconds of your video isn’t saying much which is probably one reason why Facebook ads are measures in “ThruPlay” which is 15 seconds or more.
What’s the secret to super low cost views?
The real secrets to super low cost video views is to advertise to an audience that has already watched your videos in the past.
Now, that might sound like a really disappointing truth if you’re just getting started but it’s really not that hard to get there.
What I did was create a new 5 minute video every day, post it to my page and then add it to an audience.
Then I shared that video to 5-10 “spam” groups in my target market and grew the audience by 50-100 people a day.
After a month, I’d have an audience of almost 30,000!
How do you create an audience?
To be clear here, I’m not talking about an audience in the sense of followers or fans.
What I’m referring to here is a Facebook ads audience.
You go to your Ads Manage and in the menu, select Audiences.
Then you click the blue?Create Audience?button and select?Custom Audience.
Next, you choose?Video?and click?Next?button
Under?Engagement?pull down, select?People who viewed at least 3 seconds of your video?and then click on?Choose videos?to select which ones.
Lastly, give your audience a name and save it.
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Every time you post a new video, go edit this audience and add the new video by selecting checkbox and clicking the?Edit?button.
How to get 10,000 views for pennies?
Once you have an audience you’ve built – which can be done anytime after you’ve posted videos to your Page – you can create one or multiple ads to a new video.
Basically, what you do is post the new video and create an ad for it.
You could just simple “boost” the post but I like to use the Ads Manager to create it.
The bigger your audience is (people who watched your previous videos), the better your new video ad will perfom.
Keep in mind that a small audience will still work but views may be more per person.
Even better, create a video sequence ad series
Wait what?
What’s a video sequence ad series you ask?
Actually, I’m not sure what the real name is but I’m referring to a series of Ads that are shown to people who saw previous video.
Imagine you have a series of 5 videos that explain a specific thing to your viewers and to understand what is explained in video 2, you need to have seen video 1, as for video 3 you need to have seen video 2, etc…
So, you’d want video 5 to only be shown to those who saw video 4 and so on…
I’m guessing you are getting the idea here.
This requires you to do the following:
This will ensure that people who see video 2 have seen video 1 and so on.
You can even take it further to audiences that have seen 50%, 75%, 95% or 100% of the videos.
How to create a Facebook ad on existing video?
You could just “boost” the post but I like to go to the Ads Manager and ad it there.
Just click the...