The secrets of digital transformation in 2023
Digital transformation is the use of advanced technologies and digital experiences to improve business processes, objectives and strategies, while improving workflow and customer experiences.
Companies had to face a deep process of digital transformation with the pandemic, but many times this was done haphazardly, without a comprehensive plan. Now is the time when organizations must face a new transformation process, with a reengineering of their processes.
To do this, we must take into account several of the trends that will mark the digital transformation during this 2023. Here is a list of the most important.
Artificial intelligence (AI) and machine learning (ML)
AI and ML-based tools enable companies to recognize, produce, and improve the following: transformational trends, decision-making, accurate forecasting, and operational efficiencies.
Cybersecurity and Data Protection
With so many customers online today, organizations must maintain strong cybersecurity policies to protect critical or sensitive data from unauthorized access and from falling into the wrong hands.
Cloud based architecture
Cloud technologies allow organizations to quickly and easily adapt to rapidly changing business requirements. With it, organizations gain greater agility, scalability, and flexibility.
Augmented Reality (AR) and Virtual Reality (VR)
AR and VR technologies are becoming more common in business. In response to the pandemic, these technologies have been widely used to engage customers and provide ways for them to interact with products before purchasing.
Robotic Process Automation (RPA)
RPA is a transformation trend that is task oriented. It is automation that eliminates one or two existing manual processes for greater efficiency and handles repetitive tasks at work using software robots.
领英推荐
Everything as a Service (XaaS)
At the enterprise level, embracing technology makes collaboration second nature and eliminates physical hardware costs.
Customer Data Platform (CDP) for personalization
Every interaction a customer/consumer has with your brand, from their initial click on social media to ordering online, generates valuable data. Without the right tools, organizing and turning big customer journey data into actionable insights can be challenging.
Total experience (TX)
Traditionally, companies have prioritized improving the customer experience (CX). It is becoming increasingly clear that improving the employee experience (EX) is crucial to success.
Environmental sustainability
Companies will use a composable enterprise approach in 2023 to unlock and integrate data and applications, apply automation and analytics to drive insights, and ultimately strive to drive sustainability in their operations.
AIOps to support microservices
Organizations in the digital and technology industries face the challenge of managing hybrid clouds, multi-cloud architectures, and microservices in an ever-evolving landscape.
Despite the challenges, organizations can reap the rewards of these emerging digital trends. They can streamline internal operations and automate labor-intensive tasks that would otherwise require a lot of employee time.