Searchandgrow-newsletter-119

Hi folks,

I hope you are well and had a great weekend ??

Here we go again with a new curated edition of the Search and Grow Newsletter ??

Sponsor: SERANKING        

SE Ranking?is a top-rated all-in-one SEO platform we use and highly recommend.

Try the tool for 30 days for free here: Try SERANKING

And secondly, here is the link to?subscribe to the newsletter?to get it in your inbox every Monday:

Now, let’s dive in:

1- Hottest Search news of the week:        

??The December Google Update is rolling out now

?? Google Performance Max negative keyword exclusions now in beta by Anu Adegbola?

?? A new '24 hours' view with hourly data is now added to the performance reports in Search Console

??Google Merchant Center / Shopping Annotations & Badges Documented

2- SEO tip        

How Google Crawl works

Crawling is like a search engine's robot exploring your website to find out what pages it has and what information is on those pages. This information is then used to decide how your website should rank in search results. If your website is not crawled, it will not be indexed by search engines, and people will not be able to find it.

3 Tips for Crawling Errors by Martin Splitt

3- PPC tip        

Overlooked Features in Google Ads by Philip Taylor

With Phil’s permission, this week I’d share his newest post which includes overlooked Google Ads features which I found really useful and interesting.

Check it out here:

You can also check his Google Ads course here:?

4- Top search articles        

?? 5 simple ways to improve your SEO and Google Rankings by Alice Rowan ??

?? 8 Examples of Content Briefs by Samuel Schmitt

?? Different ways to Map Keywords to topics – with Supervised and Unsupervised ML approaches by Lazarina Stoy

?? Google Rolls Out One-Click Event Tracking In GA4 by Matt G Southern

?? How To Use Generative AI To Automate Ecommerce Category Page Text by Chris Long on

 5- Tools + resources        

This week’s resources is this blog on using AI tools in SEO by Michael King from I Pullrank?

Check it out:

6- Where to learn SEO & PPC (Webinars, podcasts, events)         

Crawling Mondays by Aleyda Solis

Learn how to move forward to win SEO in 2025 with actionable Tips and Predictions from experienced SEOs

Watch it on Youtube:

Search and Grow?Podcast (on stand by atm, planning a come back in 2025)

Spotify:

Youtube:

Thanks again to our official sponsor SE Ranking for the support!

And that’s all, folks. I hope you found it useful.

Thank you so much!

Toni Navarro