Search-and-grow-newsletter-118

Hi folks,

I hope you are well and had a great weekend ??

Here we go again with a new curated edition of the Search and Grow Newsletter ??

Sponsor: SERANKING        

SE Ranking?is a top-rated all-in-one SEO platform we use and highly recommend.

Try the tool for 30 days for free here: Try SERANKING

And secondly, here is the link to?subscribe to the newsletter?to get it in your inbox every Monday:

Now, let’s dive in:

1- Hottest Search news of the week:        

??Google November 2024 core update rollout is now complete

Sundar Pichai says Google Search will ‘change profoundly’ in 2025

?? Google Added FAQ section for the site reputation abuse policy

??How Robots works by Martin Splitt

2- SEO tip        

SEO tips and predictions for 2025

SEO tips and predictions for 2025 amazingly curated by Aleyda Solis, where SEOs shared their thoughts and tips, including myself, which is an honour.

Check it out below:

3- PPC tip        

This week PPC tips on the importance of managing expectations with clients or clients with their PPC consultants or agencies.

Anu Adegbola just shared a great write up on the art of client management.

The art of client management: insights from 17 seasoned professionals.

Check it out here:

4- Top search articles        

?? 5 simple ways to improve your SEO and Google Rankings by Alice Rowan ??

?? 8 Examples of Content Briefs by Samuel Schmitt

?? Different ways to Map Keywords to topics – with Supervised and Unsupervised ML approaches by Lazarina Stoy

?? Google Rolls Out One-Click Event Tracking In GA4 by Matt G Southern

?? How To Use Generative AI To Automate Ecommerce Category Page Text by Chris Long on

 5- Tools + resources        

This week’s resources is a chrome extension called Google Search Console Enhanced Analytics.

Which is great for:

- Select a custom standard period - Do a quick comparison - Do a custom comparison - Generate percentage changes - Generate search volumes

Check it out:

6- Where to learn SEO & PPC (Webinars, podcasts, events)         

SEO in 2025: Trends to Look Out For by Sitebulb

Check it out below:

Search and Grow?Podcast (on stand by atm, planning a come back in 2025)

Spotify?

Youtube:

Thanks again to our official sponsor SE Ranking for the support!

And that’s all, folks. I hope you found it useful.

Thank you so much!

Toni Navarro