Sea Otter Classic December News

Life Time Sea Otter Classic Expo Sales Continue to Grow?

Nearly 1000 brands will occupy 200,000 sq. ft. of display space at the 33rd?Annual Life Time Sea Otter Classic presented by Continental being held April 20-23, 2023. Exhibitor space is already over 90% sold for cycling's largest consumer bike exposition.?

New for 2023 Sea Otter is?extending complimentary 4-day Festival Passes to qualifying cycling and outdoor retailers and buyers and hosting them at a special networking social on Thursday afternoon.?No other event in North America provides retailers access to so many vendors, established brand partners, and demo products. As special guests of Sea Otter, retailers will have an opportunity to witness first-hand how consumers interact and engage with the brands they sell.?

Learn more about Retailer application here.

2023 Life Time Sea Otter Classic Summit Set for April 17-19; Registration Now Open

Life Time (NYSE: LTH), the nation’s premier healthy lifestyle brand and the Sea Otter Classic announced the opening of registration for the second annual Sea Otter Classic Summit – the two-day global gathering of outdoor industry leaders for learning and networking to kick-off the summer outdoor industry season.

Leaders at the inaugural 2022 Summit discussed upcoming trends, successes, and challenges to define the future of the outdoor business. Building on key learnings from last year, the 2023 Summit will occur April 17-19 in Monterey, California, and feature industry-leading speakers, a wide range of themes and topics, key networking opportunities, and an industry day before the Sea Otter Classic commences April 20-23. The Summit is open to global outdoor, bike, and endurance business leaders committed to discovering unique solutions for growth, while leveraging their brands’ reach and influence for positive industry change.

“Through collaborative networking and workshop opportunities, we’re excited to see the best leaders in the business address the changes and challenges our industry is facing, while defining pathways for future success.”?- Kimo Seymour, President of Events and Media at Life Time

2023 Summit topics and themes include Global Economic Conditions, Climate Change, Outdoor Recreation Participation, Trade Policy Shifts and Consumer Trends. The Summit agenda of speakers and topics will be announced soon.?

Sponsorship Opportunities Available. Customized packages and unique options are available to get your brand in front of our important group of industry decision makers. Reach out to Holly Colson ([email protected]) for further details.

Channel Mastery with Kristen Carpenter

Since the Fall of 2022, Kristin Carpenter, host of the Channel Mastery podcast and founder of Verde Brand Communications, has been recording special episodes of Channel Mastery featuring speakers from this past April's Sea Otter Classic Summit executive event. We aim to dive deeper with our speakers and share their insights to provide business leaders with the insights they need to operate a business and lead a team in the outdoor recreation space.

In the latest episode of the Channel Mastery Podcast, Kristin sits down with Tiffany Smith, CEO of Camber Outdoors. Tiffany speaks to past experiences that have led her to Camber Outdoors during a pivotal time, how the outdoor industry is primed to help support the national economy, and how Tiffany's career path brought her to the organization. Building inclusive workplaces, fundraising, and understanding the industry-specific landscape of DEI efforts are all vital in creating a more equitable working world.