SCREW BOOK SALES (Discover the Insider Secrets To 21st-Century Publishing (that most publishers don’t want you to know))
I'll say it again: screw book sales… and instead discover the insider secrets To 21st-century publishing (that most publishers don’t want you to know). Welcome to the beginning of something big—your book, yes—but more importantly, the trigger for a shift in the world around you.
If you’re a purpose-driven leader, coach, speaker, consultant, or small business owner, this isn’t just a read—it’s a powerful invitation.
In a world that's dying for more empathy, better leadership, and real impact, your book (and you) are needed more than ever.?
Purpose-driven leadership is no longer a luxury. It’s a necessity in this world of flux.
We live in a noisy, distracted world. Your voice matters more than ever.?
And we live in an amazing and beautiful time of opportunity, too.
So your story is key.
And your book is the tool to cut through that clutter. Your book can multiply your income and influence—even before it’s finished—as it’s helping even more people.?
Your book can become your megaphone—without screaming into the void.
So lean in, smile, relax your body, and let your mind lighten.
You’re not behind. You’re right on time.?
Yes. You. Right now.
I should know.
Books changed my life and were central to making my business a success.
How?
My two inflection points were:
1) when I promised to deliver a book to an event at Stanford (that was still in my brain), and got it written and published in just 6.5 weeks
2) when I got the cover designed (while I was still writing the book), which opened the door to a 10-month consulting gig with a Fortune 100 company
Did I know what I was doing? Hardly. :-)
Did I say yes to myself?
Yes.
You can do the same.
I didn’t get here because I had it all figured out.?
Quite the opposite.
I got here because I showed up again and again—even with all the fear, the doubt, and the mess.
Lots of mess, like facing death four times in 72 hours in India, navigating drug use, hitting rock bottom, and finally finding my way back…
I’m still here.?
And if I created success for myself, you can do it with one arm tied behind your book.
Now, if you’ve ever questioned whether your story matters, let me say this loud and clear: it does.?
And your best clients are waiting for your story.
Waiting for your message.
Waiting for your book.
Waiting… for you.
Your words are more than ink. They’re keys that unlock clients, contracts, and change.
If you think your story isn’t ready, think again, because the mess-you-made-it-through is someone else’s miracle waiting to happen.
And it’s simpler than ever to leverage your book for success.
Start by shifting your thinking: believe that you can change lives by being exactly who you are.?
(This can take practice. Keep practicing.)
You don’t need a million followers or a million book sales.
You just need to talk to your ideal clients.
The same conversation process that helped me get clients before my book was done will work for you.?
Instead of trying to sell books, you’re building bridges, creating relationships, and speaking directly to the people who hire you.
And it works like a charm.
My client, Monica, got a five-figure speaking gig before her book was done. Another client, Sabrina, got a 6-figure consulting contract.
Now imagine what happens…
… when purpose-driven people write world-changing books??
(Even just their little corner of the world.)
The ripple begins.
So let’s paint a picture together.?
When more of us step up and share our stories, tools, and truths—strategically and authentically—businesses evolve, lives improve, and the world heals a little more.?
So I invite you to see what’s possible when your book becomes your bridge to deeper impact.
Your book isn’t just paper and ink—it’s a megaphone for your mission. And it echoes long after you’ve left the stage.
When you step in your voice and own your expertise, it benefits everyone.?
Your story is the medicine someone else is waiting for. When you share it, you give others permission (and invitation) to rise.
The truth most publishers won’t tell you? You don’t need them. What you need is a strategy, a smile, and the desire to tell your story.
The ripple effect is real: your clarity creates confidence, your confidence creates action, and your action changes everything.
Imagine a world where every purpose-driven leader has a book that generates leads, opens doors, and changes lives.?
Now imagine what your book can do.
- Myth: You need to sell a million copies to make a million dollars.?
- Truth: A few right relationships can do more than a bookstore ever could.
- Misunderstanding: “I’m not ready.�
- Reality: If you’re helping people now, you already have what it takes.
- Mistake: Writing a book and hoping it works.?
- Better path: Build relationships before it’s finished so you know exactly what to say—and who to say it to.
You’re not lazy, broken, or behind. You’ve just been swimming in outdated advice.
Your past mistakes don’t define you. They refine you. So this is your invitation to stop guessing and start growing—strategically.
These days, it’s easier than ever to get a high-quality book done fast… with the right help.
1. You don’t need to suffer and you can be published THIS YEAR 2. Book sales aren’t worth it (because you have to sell as many as 100,000 books to make $100,000)
3. Traditional publishing is NOT the way to go (unless you want to give up your intellectual property, creative control, and strategic control
4. You CAN guarantee the book will work before you publish it (by having conversations with your ideal clients
If You Remember Nothing Else
Your book is a tool for transformation; impact yields income; relationships, not royalty checks, build legacies; your smile is your secret weapon; and you are more ready than you think.?
- Your book is not the end goal. It’s the beginning of a bigger business, deeper impact, and life you love waking up to.
- You don’t need to do everything. You just need to do the right things, in the right order—with a little smiling along the way.
- Relationships are the real ROI. Your book is the door opener, the credibility creator, and the magnet for the people who need you most.
- Keep it concise. 25,000 words maximum. Clear structure. Real talk. Make it readable. Make it matter.
- Most of all: trust yourself. Begin. Or begin again. Because the world needs your voice, your story, your heart. And this is how you share it.
You’ve got a message.?
You’ve got a mission.?
Now it’s time to move hearts, shift minds, and change the world—one page at a time.
Want some help?
Message me today.
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Photo: Chris Yates via Unsplash
Public Speaking & Communications Coach ? I help you gain the CONFIDENCE to INSPIRE ACTION when you speak ? Book a Call to Get Started??
7 å°æ—¶å‰Ben Gioia I love ?? this perspective on what a book should be–it’s not a sales opportunity, vanity project and bragging rights–it’s about creating impact, adding value and maybe even starting a movement. As you said, it’s a bridge to create a host of benefits for the community you serve. ??????
Dad x 4 | Husband | Leadership & Organizational Development | Life Purpose Coach | Triathlete | #LeadingWithPurpose
12 å°æ—¶å‰I am thrilled to be self-publishing my first book on May 27th! My goals for my book are: 1. A legacy for my family. 2. A way to help more people. 3. Expand my reach and brand. I've learned a lot through my personal and professional journey and am so excited to share it with others!
The AI guy ?? | AI & Tech Content Creator ?? | Sharing Latest AI Tools?? | Personal Branding Strategist | Social Media Manager | LinkedIn Ghostwriter | Tech | Finance | Marketing | DM for LinkedIn Management |
13 å°æ—¶å‰Love this
Conversion-Driven Creatives On-Demand for agencies & brands with our streamlined process & platform. ??
21 å°æ—¶å‰Let’s turn that purpose into a movement! ????
Leadership coach | Helping leaders in transition get promoted, make more money, and have more influence (while getting rid of the evil toxic a*sholes at work) | x-Goldman Sachs
23 å°æ—¶å‰Ben Gioia ?It's all about creating value before the book is even published.?