The SCOODA Quick Read – Timeless Classics

The start of a new year ushers in renewed opportunities to include branded collateral in your marketing mix. Whether to help launch a new campaign, make your team more memorable for new customers or purely for resale, product with your logo can improve your bottom line.

We are often asked for “something new and different”. Our industry provides a wide range options to suit these enquiries. In addition to this, there are also many timeless classics that retain lasting appeal and are often kept longer, making them wise options to consider.

Year after year, these timeless products satisfy a wide range of needs, industries, and budgets. They include pens, mugs, drink bottles, tote bags, caps, and t-shirts. Their ranking may shift from time to time, but have consistently ranked in the top 10 for decades.

It is for this reason that the Australian Promotional Industry has enhanced and modified these classic offerings by introducing new substrates, such as eco-friendly styles, expanding colour and design choices, and by developing decoration options to permit greater branding flexibility.

In recent years, supply channels have also expanded with the return of Australian Made options for many of these product lines.

These classic products serve broad uses across both work and personal lives. Their adaptability helps extend their lifespan, making them a more sustainable offering and creates long-term brand connectivity and recall.

To discuss options these timeless classics and your branding requirements, speak to your preferred promotional products distributor. Experienced industry professionals will offer guidance and advice on what items will suit your specific needs and desired budget.