Schools and Communities
Liam D Powell
Educational Consultant and School Development BA MA PGCE NPQH NPQEL 30 years in education, 11 in Headship.
Building Bonds that Last
How to build links and create a school community
“This world of ours... must avoid becoming a community of dreadful fear and hate, and be, instead, a proud confederation of mutual trust and respect”. Dwight D. Eisenhower
We are inherently social, thriving on a sense of belonging and identity.? We hail from packs and tribes. ?We love theatre, concerts and football matches because they are shared experiences.? Enjoyment is enhanced through being part of a collective.? Burdens are shared.? Laughter and joy become infectious.? Our friends, families and neighbours may exasperate us at times but they provide companionship, humour and love.? On a practical level, they give us perspective and keep us grounded
Yet, we also know that while occasional solitude is beneficial, prolonged loneliness is damaging—it isolates us and breeds introspection.?
This holds true for schools as well. ?An isolated school cannot flourish; it loses its sense of purpose. ?While it might adhere to rules and meet benchmarks in progress, attainment, safety, and curriculum, without a connection to the community, it lacks a sense of “why.”
The happiest schools, as with the happiest people, are those who are connected to their communities.? Not only does a thriving school give to its community, it is nourished by it, through countless interactions and activities.?
The happiest schools, like the happiest individuals, are deeply connected to their communities. A thriving school not only contributes to its community but is also enriched by it through countless interactions. Yet, there are times when schools lose these connections — due, perhaps, to negative media, poor outcomes, or communication breakdowns. Rebuilding those links can be a long journey, but it is always worth the effort. The rewards are vast, and the process can even be enjoyable.
Here are some practical ways in which schools can build or rebuild their connections with the community:
1.???? Respect and Understand the Community: Get to know the community deeply. What defines it? What are its strengths, traditions, and ways of celebration? Understanding these aspects fosters genuine connections.
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2.???? Meet the Community’s Needs: Consider how the school can give back. Could it share its facilities like classrooms, sports fields, or music and art spaces? Such gestures not only support the community but can also provide additional revenue for the school.
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3.???? Shape Perception: Every school has two realities—the physical one and the community’s perception of it. The latter is shaped in casual conversations and social media exchanges. By listening to the community, schools can address misconceptions and build a positive narrative.
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4.???? Engage with Local Media: Positive stories about the school in the local media can have a big impact—whether it’s about student achievements, charity work, or community events. Aim to share at least one uplifting story each week through local newspapers and radio.
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5.???? Harness the Power of Social Media: In an era of “keyboard warriors”, negative posts can spread quickly. Combat this by consistently sharing positive stories on social media. Highlight different strengths weekly, showcasing achievements and improvements. Over time, a supportive majority will drown out the negativity.? A loyal base of support will champion your school.?
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6.???? Open Your Doors: Host community events at the school, such as performances or cultural celebrations. Use these opportunities to showcase student work and the school’s values. Welcoming the community into the school creates goodwill that extends beyond the gates
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7.???? Let Pupils Shine as Ambassadors: The best advocates for a school are its students. When polite, friendly, and well-presented, they leave a lasting positive impression. Community members appreciate meeting confident and articulate students, challenging negative stereotypes about young people.
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8.???? Collaborate with Community Leaders: Local religious and civic leaders, councillors, and charity workers can be valuable partners. They can share community concerns with the school, while the school can adapt its culture and curriculum to meet local needs. This mutual support fosters a resilient, united community.
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9.???? Partner with Local Businesses: Engage with nearby shops, cafes, and other businesses. These connections can boost the school’s visibility and support during events. Local businesses often welcome opportunities to provide sponsorships, prizes, or even baked goods for school events, enriching both parties.
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10.? Encourage Volunteering: Building a base of dedicated volunteers takes time but pays off in the long run. Parents and carers can support events, raise funds, and recycle school uniforms, creating a supportive network around the school.
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By forming these connections, everyone benefits. A community that loves its school shows great loyalty, while the school gains a sense of belonging. ?Pupils feel proud of their identity, and parents have confidence in their children’s education. A school and its community have an inseparable relationship, based upon mutual gain.? Each depends upon the other and when united, they are unstoppable.? Even the local housing market thrives alongside a successful school, leading to broader economic and social benefits. A strong relationship between a school and its community is a powerful, unbreakable bond that fosters success, pride, and a lasting sense of belonging. ?It takes time to cultivate, but it is always worth it.