Save more animals by making public relations a priority

There’s something wonderful about coming home from a long day at work and having a furry face greet you at the door. From a dog jumping excitedly because you’re home or the calm reserve of a cat acknowledging your presence, that nuzzle or head bump can be just what the doctor ordered. That’s not to say you can’t have meaningful connections with pets of another variety, too, but I have a special affinity for a fuzzy face and a wet nose.

I’ve been an animal lover my whole life. I remember being at my grandparents as a child and reaching through the backyard fence to pet a cow. To this day, cows are still my favorite animals. Even as a child, I could recognize the gentle spirit and intelligence they possessed. They’re also one of the primary reasons I chose to become a vegan.

I’m proud of the lifestyle I’ve chosen, and I’m eager to tell others about the benefits of a plant-based lifestyle or even share my favorite recipes with those interested in trying meatless options. That same love of animals is also what led me to create Orange Orchard , a public relations agency dedicated to helping animal-friendly, plant-based and environmentally-forward-thinking organizations and businesses.

I’ve shared my story with friends and family, and thanks to Orange Orchard, we’re able to share stories like mine every day, but on a much larger scale. We partner with amazing founders of animal welfare nonprofits and organizations that are out there doing what they can to save lives.

An animal welfare public relations strategy can help your organizations on a lot of different levels.

For many of our clients, media coverage is the ultimate goal. Earned media can help them reach donors and volunteers, but it also gives them an opportunity to use their story to educate a curious audience.

We can also give them the opportunity to share their message through content creation, from blogs to contributed articles. Or maybe networking is a focus. In that case, our team identifies speaking opportunities and helps coordinate conference appearances.

At the end of the day, we might offer many services, but we have just one goal and that’s to help you save animals. Having a like-minded PR partner that “gets” it can help you accomplish your mission and save lives. We’re here to help you tell your story and do just that. Contact Orange Orchard today and let us get started.