Save the date. Did you know? LinkedIn Round up.

Save the date. Did you know? LinkedIn Round up.

Can you believe it's the middle of May! It's already been a busy month and lots happening in Amazon Ads. Here is my recap. I appreciate your reactions, comments, and sharing, so keep it up.

Save the Date!

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Do you use Amazon Posts?

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LinkedIn Roundup

New tools for developers! An Amazon Ads Github repository. It's still early stages, but check it out and let us know what you think.

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Simple rules to follow if you want to increase profits using Sponsored Brand Videos. Hannah shares that your video is a great opportunity to show your customer exactly why they need your product.

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Is chasing the lowest possible ACoS hurting your brand? Destaney digs in to why education is so important and how to look at your numbers.

Want a competitive advantage with your next ASIN launch? Patrick share how the early investment is a good media strategy.

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New Attributed Purchases report now available for Sponsored Brands Video. Florian share how you get the info on which product was actually purchased by your customers after they clicked on your video ad.

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Amazon also has a Sponsored Brands Attributed Purchases report. This report helps you understand which product sales your Sponsored Brands ads are driving, surface new advertising opportunities, and see which products are engaging new-to-brand customers.

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Messy accounts? Elizabeth provides some quick and dirty tricks to make sense of a messy account.

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Interested in extending your reach with DSP or Sponsored Display? Joe shows how overlap reports are an absolute gem for audience discovery.

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Women’s Clothing Return Rate is 2-3x Higher Than Men’s Clothing! Mansour share how you can use the Amazon Category Insight report to learn more about your brands niche.

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What do the sharks think of an Amazon business? Yehuda happened to catch last weeks episode where they discussed selling to an aggregator or running your own business.

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Keyword ranking within Amazon metrics? Helen was pleasantly surprised when she saw this new feature pop up.

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The power of unboxing. Stefan breaks down how to show off your product.

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Yehuda Susskind

Co-Founder Powwow Events

2 年

Jeffrey Cohen great stuff.

回复
Hannah Whitlock

Founder @ Red Dog PPC | Amazon PPC & SEO | Scale Your Brand | Free ASIN Audit

2 年

Great roundup!

回复
Dan Crittenden

E-Commerce @ Carter’s

2 年

Great content, but more importantly, great doggy

Mansour Norouzi

Partner & Director of Advertising at Incrementum Digital | Amazon Seller | Amazon Advertising

2 年

Love it. Packed with value ????

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