Santa 2022: Is he real!?!?! No, he's not! Yes, he is!

By now you know my kids. Handsome Hayden (7) and Radiant Rafa (9) and Xmas time is a jolly time that I have to say....has turned out to be tricky to be honest. And I mean all angles: Presents, Secret Santa, Santa himself - and all the resulting relationships.

So let's look at Santa and a fundamental question:

Is Santa real?!?

You reading this coupled with you are on LinkedIn = you know the answer :-) BUT, for the kiddos...crickey, a BIG BIG and I mean BIG (!!!) questions.

Hayden is pretty much the youngest in his class and Rafa is too cool for school (pre-teen and all that). So, Hayden comes home and the following conversation happens that reminds me of talking revenue management in hotels with the HOD (Head of department) teams:

Papa, "Milo" and I are not friends anymore and "Mini" is not nice as both say Santa doesn't exist. They say you give the presents. But Papa, he does right?!?

Of course Santa is real, Hayden! Ask Mama and Rafa! And I am sure you are bigger friends than that!

Maaaaaaaammmmmaaaaa???

RAAAAAFFFFFAAAAA????

Resounding: YES! Even though between you and me, I think Rafa knows ????

By now you think, crises avoided, BUT the next one killed me:

Papa, so, if Santa is real. How can he be everywhere at the same time? Does he use 亚马逊 to deliver all his packages? And how does he know where I am? Does he have 谷歌 ? And how does he know what I want? How can I tell him?

Oh boy, Hayden. Undeterred, what does Hayden do? He goes and VOICE searches:

"Google, show me Ninjago Master Woo. Google, show me Ninjago Flying dragon remote control. Google, show me Ninjago Lego house Cole dragon. etc. etc. etc"

Hayden took screenshots from 亚马逊 , saved them to a folder, airdropped them to me (as he doesn't know Santas Skype , Email or WhatsApp ). And Santa is still alive to fight another day ??????

So this conversation kept me thinking about revenue management (RM):

1. Many times RM is like Santa. There is some that believe, some that don't and yet its magic is felt :-)
2. We many times face questions as to "why this, why that" and have to deal with different opinions and believes as to what "should be done"
3. Those who believe in us are those that find us magical. Your perfect customer is out there!
4. Our customers are used to tech, a TV with TV channels or FOX/ESPN is not it!

For you personally: Projection means perception and perception equals reality

I hope I put a cheer on your face in light of Xmas and if you like this newsletter and IF it has sparked your interest in revenue management then here is my little gift for you:

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Become the geek that can speak :-) Merry Xmas - spread the joy,

Love,

Fabs