Sales Obstacles for Realtors

Sales Obstacles

Sales obstacles are unavoidable in real estate and all businesses. Imagine the effort you put in thinking about an effective sales marketing styles to pinpointing your ideal customer and others, then losing out on the deals.

It will be important you understand the obstacles you might encounter on your way and how to solve it.

Here are some of the five obstacles you will come across in your sales journey and ways to tackle them.

1. No Need: When a client tells you no Need, most likely, you have not pitched out why and reasons they should buy from you, you have to let them see why your product stands out from the competing market.

2. No Money: when a prospect reaches out to you and eventually tells you, No Money, I can't afford this now..., what you can do to secure the deals is to think of how you can negotiate with the company and look at the best offers you can give. It's not a bad idea, if you cut your commission to half for you to secure the deals. You will make your money later. However, you should also negotiate well with the developer, so you don't shoot yourself on the leg all the time.

3. No Desire: if it appears that, your client is not showing desire or interest in your product, it means, you haven't created an emotion around your sales pitch. Remember most purchase is made with emotion and later justify it with logic.

4. No Hurry: in Sales, you have to create urgency around it. Your prospects will buy when they know they are about to lose a discount or there will be price increment at a time, or they are buying below the actual price. Use all these opportunities to create urgency for your prospects, you will close faster.

5. No Trust: Trust is essential, and this is gained from your product knowledge, approach in relationship, your mode of dressing, your conversation styles and communication habit.

Here are some of the key objectives you should work on. Keep developing yourself on all these and you will have a change in your closing system.

Towards your sales success.

AbdulLateef Shoyinka

Founder, Moonlat Consult