Are Sales and Marketing Destined to Be Enemies? ??
Ronnell Richards
Author Shut The Hell Up And Sell | LinkedIn Learning Instructor | 2023 Tech Channel Top Influencer | 2024 TA 101 Winner | CMO @ ADI | Founder @ Business & Bourbon | Sales/Marketing Consultant
Are Sales and Marketing destined to be ENEMIES? ??
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Heather K. Margolis and I tackled the biggest issues causing the age-old tension between Sales and Marketing. From low-quality leads to ineffective collaboration, we laid it all out and aired our frustrations.
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Representing the Sales side, I didn't hold back, and Heather brought her A-game for Marketing. The debate was fiery, no-holds-barred, and packed with insights on how we can finally work together effectively.
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Want to see who came out on top? Watch the full video for FREE on SayLess Academy.
NEW SH*TTY DMs ???
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Every week, Ronnell Richards reviews a direct message, gives it a rating, and shows the sender how to fix it. Follow him on LinkedIn to get notified when the next one drops. Here's what we learned in this week's edition:
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Treat your prospect like a person, not a mark. Don’t try to hide your intentions and trick them into a sales conversation via well-wishes. Instead, have confidence in your product’s ability to solve their problems, and open a direct, transparent discussion about it.
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If you aren’t confident that your product is a good match for your prospect, then your problem is with your prospecting, not your outreach. Fine-tune your prospecting with the FREE Ideal Client Profile (ICP) tool through SayLess.Academy and start reaching out with confidence.
Is your hiring process stuck in the past? With unemployment rates soaring, now's the time to revamp your approach. Discover how to streamline your hiring process and attract the best talent quickly and effectively.
Jamie Dimon , the legendary CEO of 摩根大通 , shared powerful insights on tackling inflation and market volatility. Find out how these insights can empower you to exceed your sales targets and dominate the market.
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On-Demand Virtual Experience
Capture the magic of our signature Business & Bourbon Live experience for your business partners, clients, and employees. Looking for a way to connect and make an impact? That's what we do best. We create best-in-class experiences that get results.
Poll Results
Almost 50% of our poll respondents said leadership was the biggest obstacle to their success, which surprises me. If you're looking for leadership for direction, education, and resources, maybe sales isn’t for you. Check out the post linked below to see my perspective.
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An entire line of just-arrived-in-the-U.S. Silvio Carta vermouths ($29.99 to $39.99 SRP) from Sardinian winemakers and distiller Elio Carta, whose father Silvio started the winery in the 1950s.
Work with B&B: Showcase your brand to an audience of influential businesspeople when you sponsor a Business & Bourbon event.
On-Demand Events: Connect with clients and business partners on their time while building affinity for your brand with On-Demand Virtual Events.
Get the Book: Shut the Hell Up and Sell shares lessons learned over 20 years in sales and marketing to help you regain the joy in sales.
This was a fun session at the Channel Marketing Association Summit at the Gaylord Texan. If you’re looking for more marketing sessions, be sure to watch for the CMA Virtual Success Summit this October 8-10.
Innovative Marketing Leader Specializing in Strategic Events & Partner Marketing ?? Lover of Dogs, Knitting, Pop Culture and Music
4 个月This’ll be epic
Can’t wait! I’m here for the show ??