Sales Enablement Insights - October edition

Here's what you missed! ??

The keys to a great sales kickoff

Just in time for SKO planning season, Lisa Duncan, Senior Director of Revenue Operations at Meltwater, delved deep into the world of sales kickoffs on our podcast. She explored what makes an SKO great, her favorite theme, how she plans these key events, and more.??

Key talking points for this episode include:

• Lisa's process for planning great SKOs
• How to manage stakeholders and prep for kickoff time
• Strategies for virtual and hybrid SKOs
• Lisa's favorite sales kickoff theme

Designing a competency program for long-term rep success

Neha Divakarla, EMBA , Head of Enablement Programs, World-Wide Field Operations at NVIDIA, dives into the best practices of designing a winning sales competency program and curating your sales training to align with it.?

Jump into her detailed explanations of how to identify the core competencies in your program, how to craft role-based learning paths, the nitty gritty of assessing your sellers, and how to measure your initiative's success.?

Plus, learn how the Dreyfus Model of Skill Acquisition can benefit your rep’s skill development.

The lifecycle of sales knowledge

Not all sales reps have a photographic memory...?

Most of them will forget their sales training after a year, or sometimes even sooner.?

Katelyn Cox, Director of Inside Sales & Sales Enablement at ZenGRC, explains what the sales knowledge cycle is and how it impacts your enablement programs.

The forgetting curve is no joke, and Katelyn reminds enablers that it’s their job to kindly remind sellers of best practices.

“I’m here to answer questions people have, and never shame them for having a question.”

There’s no such thing as the ‘RIGHT’ sales methodology

The biggest lesson to learn when it comes to sales methodology? One size doesn't fit all.?

Michel Tornabene, Director of Global Revenue Enablement at Checkout explains the lesson he learned when first trying to implement a single sales methodology over half a decade ago.?

Just because you like the sound of a certain methodology, doesn’t mean it’ll work for your org.

What you don't want to miss!

????? Sales Enablement Summit Boston took place on October 3 & 4 with industry leaders from Honeywell, Revolut, and Philips, among others taking to the stage.

???? ???? To round off the month, Sales Enablement Summit Singapore lands on October 30, with the event also coming to Sydney to kick off November on the 6th and 7th.

???? To finish the North American leg of the global tour for Sales Enablement Summits, Chicago will kick off November 13-14, with Toronto just one week later on November 20-21.

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