Sales Community - Stack Ranking Tool

Sales Community - Stack Ranking Tool

Stack Ranking Tool

As a leader, it is a necessity to have some type of stack ranking tool to help manage your team up or out.?

As an individual, knowing that your managers have some type of stack ranking tool, you should be asking where you are ranked and have agreement on what you need to do to improve. This is the case if you are an SDR or all the way up to a direct report of the CEO.


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-Which industries and initiatives do buyers say drive the most spend

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-Who buyers prefer to include in buy cycles - Is procurement inevitable?

-What executive buyers want from their sellers - and what they hate

-The critical few “do-differents” for selling tech this year

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Randy's Tips to Sell More ?? Excerpts from Your Go-To Sales Advisor

Use the Stack Ranking Tool to Objectively Rank Your Team and Allow Others to Give Feedback

Here’s an example:

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The more objective you can make the stack-ranking process, the easier it will be for you. Because people are our most important aspect, I would always have my direct reports prepared and discuss the stack ranking of their teams in any quarterly business review and in team meetings. Too often managers are lazy and do stack rankings based only on sales numbers; this is bad for a number of reasons. There are many ways to do the stack ranking, but here are some areas that you should consider.?

  • I hate seeing someone ranked number one because of a huge bluebird deal (did little to no work to earn the deal) and they have mediocre sales behavior.?
  • Have each person ranked top to bottom based on both present performance and potential. Be sure to consider their territory in this decision. If they have a fantastic territory but are just selling at goal, they may not be as good as someone who has a bad territory but is actually making a goal.
  • Show their ratings for each of the past two years plus proposed ratings for the current year.
  • List one or two key development areas.
  • Indicate whether they are successor ready (yes or no).
  • Determine who is at risk (who may be leaving for whatever reason).
  • You should be building your bench of talent in your team in case you need to backfill. It’s always a best practice to have a bench per person per position.
  • Some of the skill areas to assess can include sales results, sales behaviors/skills, territories, leadership, and potential

VIP: A stack-ranking process is a must-have for any sales leaders to know objectively the status and quality of their team.


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Phil Castillo

Strategic Leader, GM and Mentor | Driving Transformation at CommScope Americas

2 年

I think stack ranking is important and 9 block talent assessment is better than a simple stack rank. Even more valuable in driving performance are leaderboards in my opinion. Over performers welcome the competition.

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