Sales Community - Accelerate the Best Partnering

Accelerate the Best Partnering

We had a great discussion with George Hope this week, WW Head of Partner Sales at HPE around the future of partnering, and in my book section below I've shared my best practices on how best to partner with the channel.

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Tech Sales Insights LIVE

Join us live on LinkedIn Tuesday, July 20th at 12PM EST with guest Tom Ammirati , CRO at PlainID

'Value of the CRO Partnering with Field Enablement'

→ This episode is sponsored by DecisionLink , the Value Selling sponsor of the Sales Community. DecisionLink, a Customer Value Management platform that automates business value conversations across the entire customer journey.

Check out our previous episodes here:?Tech Sales Insights LIVE

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From Our Sponsors:

The Alexander Group

Contemporary Practices for Consumption-Based Businesses

Consumption pricing as a business model has gained traction in the technology industry, with many organizations migrating towards this “pay for what you use” contracting approach.

Learn more about the four core contracting consumption models and key considerations if you are thinking about migrating.

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Gong

Gong analyzed 90,380 recorded cold calls and learned:?

Cold calls that open with this question boasted a 10.1% success rate compared to the 1.5% baseline…

We compiled all of the learnings right here , in a cheat sheet called 5 Golden Rules of Cold Calls.

salesbricks ??

Randy Seidl joins host Brian Montoya on this week's episode of 'I'm Not Selling You Anything'. Listen in as they share some?advice that applies for professionals in any vertical: the "5 M's" every successful company has in common, things to consider before taking on a new role, and the secrets to becoming a successful CRO. And its only 20 minutes!

OpenSymmetry

We are excited to welcome OpenSymmetry as the Plan-Deploy-Manage Sales Compensation Technology of the Sales Community!

OpenSymmetry is a global consulting company specializing in the planning, implementation, and optimization of?industry leading technology suppliers of sales performance management solutions.

Stay tuned for more content, and feel free to check them out here !

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Randy's Tips to Sell More ?? Excerpts from Your Go-To Sales Advisor

Measure and Inspect These Areas to Accelerate the Best Partnering

by Randy Seidl

• Partners can be ISVs, SIs, VARs, solutions provider, complementary vendors, consultants, analysts, etc.
• You can also read more about partnering in the AB Best Practice section from Dave Casillo, Frank Rauch, and Aaron Mills.
• Leverage partners to sell more everywhere.
• You can map and align partners by account, rep, geography, vertical, segment, etc.
• Make sure they make good money.
• If you agree to partner, don’t change partners or go direct without very good reason.
• Help them as needed.
• Do joint sales calls.
• Grade partners as you would your own sales team.
• Listen to feedback and adjust.
• Create win-win situations.

VIP: Indirect selling through and with partners is needed to get as much reach as possible.?