Sales Change Agent: Top Ten Attributes

1. Respects your history and what it is that has made you what you are.
2. Has the the capability to gain a solid understanding of your market and your competitive environment fast.
3. Develops stakeholder trust by demonstrating a combination of competence, candour, concern and capability.
4. Operates as in insider whilst maintaining the objectivity of an outsider.
5. Sees the problems and opportunities from multiple perspectives:

• C level
• Sales leader
• Sales team
• Customer / client

6. Utilises information and observation to deliver valuable insight.

7. Garners broad and deep support for the case for change.

8. Does not linger too long.

9. Establishes accountability for performance.

10. Coaches and supports the individuals through the change.