The Sales + AI Revolution: Key Takeaways from Dreamforce 2024

Welcome to the Salesblazer Highlights newsletter! Twice a month, we spotlight tips, tricks, and best practices from leading sales professionals.

This week, we’re wrapping up Dreamforce 2024 with a focus on the most exciting AI innovations that graced the center stage.

It’s clear that AI is reshaping how we drive growth and manage customer relationships — with humans at the forefront. But what are the specific benefits? Let’s dive into the key takeaways from the Sales Cloud keynote at Dreamforce ‘24 to answer that very question.

1. AI Is Table Stakes for Driving Sales Productivity

With predictive and generative AI tools at their fingertips, sales teams can now reduce time spent on manual tasks and focus on building stronger customer relationships. These are no longer nice-to-haves — they’re must-haves.

2. Agentforce, Powered by Autonomous Agents, Is the Future of AI

Salesforce introduced Agentforce this Dreamforce, a suite of autonomous agents that automate essential tasks, from lead qualification to follow-ups. In the spotlight: Agentforce SDR, which helps automate prospecting efforts, and Agentforce Sales Coach, offering AI-powered sales call roleplaying sessions for reps. These agents? — together with existing predictive and generative AI capabilities — free up valuable time for sales teams, allowing them to scale operations while focusing on closing deals.

?3. Community Will Always Be the Heart of Sales

Yes, AI is the future of sales, but it’s clear that relationships will always play a vital role. In fact, Salesforce’s AI tools are designed to empower reps — not replace them — as they build ever-stronger relationships with prospects, customers, and each other.? That’s why we’ve built the largest and most successful community of sales professionals, so sellers can learn, connect, and grow together. Join us!

?? Watch Dreamforce On-Demand and Catch All the Innovation

Missed the Sales Cloud keynote or other exciting Dreamforce sessions? Don’t worry — you can catch up on all the Dreamforce content on-demand via Salesforce+. Watch the sessions below to explore the latest AI innovations and learn how they can transform your sales strategy.

?? Watch Dreamforce On-Demand Now on Salesforce+

Further resources to help you supercharge your AI growth:

Trends in Generative AI for Sales Report Discover how generative AI is helping teams sell faster, increase productivity, and better serve customers, based on insights from over 1,000 sales professionals.

The Sales AI Playbook: 7 Ways AI Helps You Close More Deals This playbook offers actionable steps for adding AI to your sales process, from implementing AI-based lead qualification to creating personalized emails with the help of gen AI.

AI Demos: See AI in Action Watch demos that showcase how Sales Cloud's AI tools can enhance your sales efforts, from automating tasks to providing real-time insights.

Inside State of Sales: Top Benefits — and Biggest Adoption Hurdles — of AI Join us for a deep dive into the latest State of Sales report, where we'll explore the many ways AI is empowering sales teams. From enhancing data quality to improving sales forecasting, you'll learn how AI is reshaping sales strategies and overcoming key adoption challenges like data readiness and security.

AI Day Dive into seven powerful AI capabilities you can implement right now. In this on-demand event, hear from Salesforce product experts, watch guided demos, and soak in insights from Q&As.?

Product releases:?

Want to see the latest innovations in Sales Cloud? Explore our most recent features, showcasing industry-leading AI and automation.?

https://www.salesforce.com/products/innovation/winter-25-release/?

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