Rx for Healthcare Marketing Success.
Mower Agency | 100% Employee-Owned
A women-led and 100% employee-owned advertising, marketing, and PR agency known for Making Fierce Friends?.
With ever-expanding options for content consumption, healthcare brands need to establish a strong presence to stand out. Leveraging public relations, social media and earned media channels provides unique opportunities to connect with patients, stakeholders, and the broader community—allowing organizations to expand their reach and shape the narrative around their brand's offerings in a competitive market.
We’ve compiled some of our best work, tips and tricks below. And if you’d like to chat further about how Mower can help your healthcare brand, reach out to our specialty lead Chris Steenstra at [email protected].
CHARTING SUCCESS WITH CATHOLIC HEALTH.
No one knows the healthcare industry better than someone who’s been working in the space for over 25 years. So we interviewed Catholic Health’s VP of Marketing and Public Relations Barb McManus for her takes on the current state of the healthcare space—and what’s to come.
CRISIS MANAGEMENT: FROM REACTIVE TO PROACTIVE.
The healthcare industry’s unpredictability means that crises can arise unexpectedly. When they happen, don’t panic: Our public relations specialists have three key insights to guide you through.
HELIO HEALTH’S SOCIAL MEDIA SUCCESS.
Helio Health, a leading behavioral health provider, sought to expand its reach to potential patients. Acknowledging the significant influence of social media, particularly TikTok, in spreading information (and, often, misinformation), we helped develop a campaign promoting the benefits of mental health and substance use treatment.
SEE US AT HMPS.
The 29th Healthcare Marketing & Physician Strategies Summit (HMPS24) will take place April 17th – 19th, 2024, at Caesars Palace in Las Vegas. The Summit continues a 29-year tradition of identifying important healthcare marketing, communications, digital, and physician relationship challenges and tackling them head-on. Mower is proud to be a coffee break sponsor on day one! We hope to see you at this premier educational and networking opportunity for senior-level marketers, strategists, and digital, communications, and physician relations executives.