Running a business intelligently
How to strike a balance? #DoTheWork - putting in the hours is a linear approach. Stepping back and looking at the big picture helps making the connections to imagine something new, the basis for any disruption. Making it actionable is linear again!
One good reason for going offsite to foster imagination is to leave the path of linear thinking and improvements dominated by your daily hassle environment and short term activity. The key challenge is to make these events actionable at the end and deploy the improvements or changes identified.
Creativity and #DoTheWork form a symbiosis. Make time for the big picture. Plan a good workshop, take your people offsite and be sure to invest the time in follow up. Don′t let the effort go to waste.
#ideation #workshop
Stay relevant - stay curious.
@mktginouterrim
mktginouterrim.com