Run Together Creative
James Carnegie
Innovative creative with 20yrs industry experience in visual comms, developing creative strategy, producing and directing multimedia campaigns.
Really proud to share some recent video and stills with England Athletics for Run Together, which exists to promote?inclusive running opportunities for everyone.
I first got involved with RT at their inception in 2016; 5 years, over 3000 running groups Nationwide and 171,000 + runners later and the poof that running is a major contributor to wellbeing, mental health and community ties is clear.
I was asked to develop the Creative and Storyboard around these principles, working closely with EA and the St Helen's running communities to refresh and update the content that sits across their channels, with the goal being to encourage more people to join a run community near them.
Big shout to the creative skills of Pete Sheath as DoP and all the running groups who took part, from St Helens to London and beyond.
Wider set of imagery from the Campaign can be found here
#video #creative #London #photography #mentalhealth #running #fitness