Route 66 Installment #12: Summer Camp & Movie Night
Nancy A Shenker
I help companies transform, re-imagine, and scale. Brand marketer, innovator, content strategist & creator, and provocateur.
This installment (during "ENTERTAINMENT MONTH") was originally going to be about reality TV and how it both reflects and impacts modern life.
BUT...then I went to summer camp.
Not exactly.?I taught a workshop at the Tri-State Camp Conference last week and the final day's keynote and my experiences on the show floor itself gave me a whole new perspective (much like summer camp does for kids).
Atlantic City (where the conference was held) is also something of an entertainment mecca for adults, but we'll save that for another type of blog.
When parents send their kids to summer camp, the decision is often based on wanting them to have new experiences, devoid of screen time.
Although the show floor was filled with all forms of entertainment (conventional and new; educational and just for fun), one of the most powerful moments of the show was the closing keynote by Nicole Newnham, an Oscar-Nominee and Emmy Winner and Producer and Director of Crip Camp.
The Power of Film
Inspired by Newnham's talk, I immediately watched the movie itself. Having spent six weeks temporarily disabled, I could relate on some level to the message of the movie. I became very aware of how permanently disabled people are often treated in our society. It was funny, eye-opening, and inspiring.
It also reminded me of the power of community in raising awareness, changing perception, and making significant reforms in policies and how we treat other human beings. Summer camp can be that community.
The Power of Summer Camp
Five years ago (before I left the East Coast), I was very involved in marketing for a variety of summer programs (day camps, overnight camps, educational programs, etc.).
This "camp reunion" brought me back to a world I missed.
NOTE: The entire Tri-State event is produced by collaborative volunteers. I can't begin to imagine a bank or major brand being able to do that with ease.
Because this blog and newsletter series (ROUTE 66)?is all about aging and what I've learned, the conference was especially powerful. Our experiences as children shape our adulthood.
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Summer experiences can teach kids things they don't learn through their academic lives. It's an environment free of judgment and competition (except for the Color War, which is often called less violent names today like the Olympics).
Camp directors are committed to inclusion, kindness, taking safe risks, and trying new experiences. Entertainment and activities are old-school. Magic shows, games with balls, woodworking, lanyards, and crafts abound.
Although STEM-based games and even a kids' version of the DiSC? assessment have made their way into camp experiences, the focus remains on:
I'm blessed that every year I get an opportunity to experience an adult version of summer camp and interact with people who have those four priorities as their mission.
Some trends and products, services, and people of note:
5. And the amazing treats (from Scott's Protein Balls) are gluten-free, plant-based, dairy-free, soy-free, and non-GMO. The best campers are healthy campers. I might order some for my own "mess hall." Check out the other healthy foods I love.?
If you haven't gotten enough of summer camp, here are some of the movies (the good, the bad, and the ugly) set out in the woods. (We'll refrain from the horror flix.)
Next week, I'll cover a world that's pretty close to the polar opposite of the camp world. Reality TV now comprises close to 60% of all programming. ARGH!
But for now, I'll simply bask in the glow of the campfire.
To see more "action pix" from my two days at the conference, please visit www.badgirlgoodbizblog.com
Communications Consultant
2 年Great post Nancy. So good to see you!
Consultant | Educator | Trainer | Keynote Speaker
2 年So great to see you! Hope to see you in the desert soon!
Principal at Speaker Story Bank I Creating Deal-Closing Speaker Assets and Connecting Leading Voices to Elite Bureau Agents I Co-Chair of The International Association of Speakers Bureaus (IASB 2022)
2 年Nancy, I throroughly enjoyed this read! It just brought me joy thinking about the camp world and the incredible skills kids learn from practical to emotional along the way. My parents could never afford camp, and as a parent I have not looked into day camps and sleep over camps for my kids as we have always opted for free form summers. But, this post is making me rethink the opportunity. Thank you for putting your passion into all your posts!