A round up of news from the studio
Welcome to our latest newsletter, where we round up our most recent insights, projects and studio updates.
We’re well into Q2 now and with the promise of a sun-soaked British summer on the horizon, we’re feeling pretty optimistic! With that in mind, we want to put the focus on your marketing plans - are they on track?
As we enter May, it’s a natural time for us to assess where we’re at and start planning for the inevitable slip as much of our teams take their well-deserved holidays. If you need a little extra support or a strategy catch-up to make sure you’re on track, book in a chat with us.
Free marketing sessions with Xcellerator Wakefield
We’re working with Wakefield First once again, to provide online and in-person sessions for Wakefield-based creatives to learn marketing strategies and tactics, supporting them to propel their businesses forward.?
The series of sessions will be taking place throughout May and June, culminating in a workshop to put learnings into practice, with attendees developing their own marketing plan and receiving specialist support from our team.?
Share this with a Wakefield creative who would love some free marketing help!
New Wolff Onsite website in the works
We love hosting clients at our office, and this particular occasion marked an exciting kick-off with our new client, Wolff Onsite. We got together in-person to introduce our two teams and chat through their project.?
Later this year, we’ll be able to share the results of our collaboration, giving the team and their clients a new eCommerce website that will support their online expansion. The new site will facilitate the booking and rental of crane accessories that will deliver enhanced site efficiency, safety and sustainability. Watch this space!
Unlimited packaging possibilities for BlueSky
New packaging arrived this month for our client, BlueSky. This time taking the form of pouches, which we designed for the team to send out samples to their prospective clients. Specialising in the production and personalisation of packaging, from bottles and jars to sprayers and tins, the team regularly send out hundreds of samples to clients within the personal care, healthcare, pharmaceutical and beverage sectors.
These new pouches present the perfect opportunity to carefully brand the packaging and curate the whole customer experience from order to delivery.
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Celebrating NHBC Success with DSH
We’re pleased to share the prestigious award win of Nigel Smith in multiple categories for last year’s Pride in the Job Awards. Although the award is very clearly granted to Nigel, this important accolade serves as excellent PR for the entire Darren Smith Homes organisation.?
We worked quickly with the team at DSH to share the good news, and capitalised on this recognition by introducing a dedicated landing page detailing the NHBC awards, given pride of place in the top navigation of their website.?
Swift and articulate work from our in-house copywriter Meg Bradbury ensured that all relevant content on the website was updated with new copy to promote DSH as employing an award-winning site manager.
We’re confident that this win and subsequent messaging will inspire confidence in future buyers and secure DSH’s reputation with their target market.
New website launch for Stonegate
Another month, another exciting website go-live for one of our clients! We first began working with Stonegate in 2023, planning their transition from Magento to world-leading eCommerce platform, WooCommerce. We introduced customised, dynamic pricing features to enhance the customer experience and developed personalised login access with exclusive discount structures.?
We upgraded their customer management capabilities through integration with their CRM and quotation systems, giving easy access to order history and status, all within the website platform.
Browndog x Bowling
In a recent team outing, we discovered those that can bowl and well, those who give it a good try! We sent Alex off in true Browndog style with a few highly competitive games of bowling. They may be smiling in the photo but we can’t say everyone went home happy with their place on the board…
Congratulations to Chris Haigh on his exceptionally high score!
What else?
April was Stress Awareness Month and we're approaching Mental Health Awareness week, so what better time to remind you that dogs in the office are a great stress reliever for your team! Here are the benefits of our furry friends on reducing your stress and boosting morale.
Recently we've been learning about Google's Search Generated Experience (SGE) which is currently in testing. There is much still to discover about this new feature and no release date confirmed however, we're keeping our knowledge up to date so we can best advise you on your SEO success. We'll bring you more updates as we get them but if you'd like to chat further with us about how this feature could impact your online presence, let us know.
Feedback? Questions? Requests? We love to chat! Send us an email to [email protected] or give us a call on 01484 453131.