??? Room For Seconds Weekly: The Secrets of Timeless Hospitality on the "Fast Casual Nation" Podcast??
Craveworthy Brands
Growing a diverse portfolio of brands into an unbeatable proposition for consumers and prospective franchisees.
???? This week, our very own CEO, Gregg Majewski , sits down with Paul B. on The Fast Casual Nation Podcast for a dynamic discussion you won’t want to miss. Discover how Craveworthy Brands hit the jackpot with smart brand acquisitions like Wing It On! . Gregg reveals the secret sauce behind their success in building a mouthwatering restaurant portfolio, how industry titans can remain competitive and why classic hospitality principles remain a top priority across all their diverse brands. Get the inside scoop! ???
??Key Takeaways
?? Brand Acquisition Strategy
“So we look for brands that are having white space available to them. And it doesn't mean that it has to be a brand that doesn't have a ton of competitors. It has to have white space in the means that you can do it either better or a quick growth with somebody else that has already done it.”
Craveworthy Brands has seen extreme success with their restaurant portfolio due to their visionary approach to the company’s they acquire. Listen in as Gregg describes what a brand needs to make it into the Craveworthy Portfolio.
?? Staying Relevant in the Restaurant Industry
“I mean, like every restaurant and everyone that's been here before and McDonald's has done it now multiple times. You've got to stay current and relative to the next great generation. And so you have to find different ways to advertise to them, different ways to reach them, and different ways to serve them.This generation is so much more. I'm going to do it when I want to do it, that the normal peak hours of a restaurant are no longer peak hours. So lunch is no longer lunch and dinner is no longer dinner. They eat when they want to eat. So you're changing the labor model. It's changing how you staff, it's changing how you prepare your food. Because you can't batch like you used to. But those are all problems that you have to be anxious to tackle because that's the way it's going to be.”
As the consumers change, restaurants will need to adapt to ensure they remain competitive. The positive, according to Gregg Majewski, is that even the most powerful iconic brands have successfully done so. If they can do it, anyone can remain relevant during shifting times.
?? Hospitality as the Common Thread
“So every brand we have is unique, and every brand that we have has a different service model. But the one common theme that we've stressed in everything that we do is that hospitality is the most important thing we do, and especially now. So we're very lucky when our guest chooses us to eat and they have a million choices to do it. We have to go out of our way to make sure the hospitality of the old days is still the hospitality of today and not take the technology too far.”
Gregg Majewski has built Craveworthy Brands with a litany of restaurant brands that are different from each other. However, under the company umbrella, each brand is charged with keeping classic hospitality principles as a priority during times of technological advancement.
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??Watch the full episode here: https://youtu.be/Ylkmy7x-rOs
??Listen on Spotify: https://open.spotify.com/episode/0y9qtvCJTBECj0C7Zvgz8y?si=_CVSg3RJTdWJLb-Rfq4htA
??Read the blog: https://media.craveworthybrands.com/blog/tips-for-successful-brand-acquisition-with-gregg-majewski
Upcoming Episode: "How Craveworthy Brands Drives Growth and Maintains Excellence" with Kim DeCarolis of Craveworthy
Kim DeCarolis , the Senior Vice President of Strategic Growth at Craveworthy Brands , visited the Meet the Zor podcas t and spoke to host Nick Powillis about her wealth of diverse experience from various sectors of the restaurant industry. Her multifaceted expertise enables her to offer innovative solutions that enhance the Craveworthy Brands franchise portfolio, setting a standard of excellence and driving significant growth.
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