Rivian Makes Nature a Shareholder
Photo by Angela Farmer

Rivian Makes Nature a Shareholder

One of the reasons I wanted to work with Rivian was the idealism of its Founder, RJ Scaringe.??He started from a clean sheet of paper, in arguably one of the most intractable and polluting industries in the world and designed a new future for his children.??In a world awash in apocalyptic media visions, RJ held an aspirational vision of our future.???He set about building a different kind of company and raising insane amounts of capital to make it happen.??He wasn’t afraid of growth or making big bets on behalf of a better future for people and the planet.??Last week RJ and Rivian did something extraordinary, they committed 1% of the equity from their upcoming public offering to Nature, to make good on their promise to keep the world adventurous forever.???A shocking less than 2% of global philanthropy goes to planetary health and protection of the natural systems we all rely on to live:??clean water, air, and soil, biodiversity and wild lands and waters.??This commitment from Rivian represents the largest and only commitment of equity of a corporate donor to Nature at initial public offering.??Let’s not make it the last.??

My hope is that this spurs other founders, private investors, bankers and all who are involved in creating companies to act now, don’t wait, we don’t have that much time left to save our own home planet.???Be bold.??Thank you RJ and all the team at Rivian for your boldness.?




Manuj Aggarwal

Top Voice in AI | Helping SMBs Scale with AI & Automation | CIO at TetraNoodle | AI Speaker & Author | 4x AI Patents | Travel Lover??

3 年

The study reports that nature is not just a place for unwinding and reviving from the hectic urban life, but also a place for self-discovery. The value of nature lies in its ability to help people approach their problems with a fresh perspective and find solutions to problems they have been struggling to solve. Nature may now be the best solution to save mankind from severe pollution. A survey by the “Monitoring of the Indian Environment Report” concludes that there are few spots on this planet where nature can provide an antidote to air, water and soil hazards caused by highly populated places. Pure nature has the potential to destroy all pollutants and may now be considered as a medicine for various diseases. Rose Marcario insightful share

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Kirstin Gunderson

VP, Business Operations and People | Earth Advocate | ex-Meta

3 年

Love this move! We need more creative and substantive strategies like this. Kudos Rose and Rivian!

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Erik Baard

Award-winning journalist and author of the coming Falcon Guides book, "Paddling New York City." Urban environmentalist and vegan. Designated the "Greenest New Yorker" by the state I LOVE NY campaign.

3 年

And HarborLAB finds itself perhaps happily between Patagonia and Rivian!

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Jonathan Kaplinsky

Head of Product Marketing // I Lead Teams to Implement Measurable Full-Funnel Marketing Strategies that Drive Results

3 年

As you say, Rose, we need more founders like RJ Scaringe. I'm lucky enough to have met one of these type of leaders, Peter Handstein and to work for him. Kudos to the Rivian team!

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