Rising with Resilience and Vision: Introducing the FortyGuard 2.0

Just as I have always cherished the stage, not as a platform, but as a testament to my confidence and obsession, today I stand at the edge of a transformative phase in FortyGuard's journey. We are ushering in a new era – FortyGuard 2.0. This is not just an upgrade, it's a revolution in how we interact with our environment, powered by the limitless potential of AI, and elevating the business to a new level of opportunities.

The Genesis of a Revolution

A few weeks back, during a business trip to the US and Canada, I found myself in the Ontario parliament where I encountered the Seven Grandfather Teachings. This profound wisdom of love, respect, bravery, honesty, humility, and truth deeply resonated with me. The teachings brought not only peace to my heart but also laid the foundation for the cultural transformation we are set to embark upon. At FortyGuard, we started with culture, and we will maintain our sense of direction and process with the same regardless of any events.

My personal journey with asthma as a child has given me a unique perspective on the impact of urban heat. Having spent many weeks and months in the hospital grappling with health implications due to excessive thermal heat conduction in the city, I've come to understand the long-term scars such conditions can leave on people's health. As a kid who cherished outdoor activities, playing football and building tree-houses to host my friends, I've experienced firsthand the challenges urban heat presents. Today, in our cities, we're fed up with merely erecting another glass tower or laying down another stretch of burning asphalt and concrete. It's time we focus on building sustainable solutions for living.

The Journey: From Challenges to Confidence

Startups may be messy, people might give up, and greed might create conflicts, but these hurdles will never deter FortyGuard. We continue to pioneer in unconventional ways across leadership and hard work, maintaining our vision to transform economic landscapes with our distinction of skills and technological innovations.

The challenges we've faced, from building a novel solution to questioning our go-to-market strategy, have only strengthened our confidence. We question not because we're weak, but because we're confident. The shortest way to confidence is doubt. And through this process, we've learned that the right people, understanding our strategy deeply and executing their best research, tech, and development, are the key to our success.

Returning to the UAE, I was inspired, hungry, and motivated to reflect on our strength and opportunities. Our victory at the Etisalat Pitch Competition echoed our relentless pursuit of a vision and the power of a truly dedicated commitment.

With FortyGuard 2.0, our same spirit, represented by our agile continued team, still called the Gz, are there and prepared to address complex issues in our niche market, way more skillfully than ever. Our commitment to our mission remains unwavering: using AI to redefine our interaction with outdoor temperatures and to make a significant environmental impact.

At FortyGuard, we continue to build on a culture of commitment, loyalty, and shared mission. Our inspiration with the Seven Grandfather Teachings promotes us today to continue learning, stay inclusive, maintain mutual respect, innovate through existing systems, communicate with transparency, share our appreciation, and put honesty in everything we do. Yes some would take advantage of it, but we won't change course!

Regardless of challenges, we pride ourselves on breaking conventional norms and nurturing talented individuals to innovate and create impact, propelling FortyGuard to a large capital status and global reach. Startups may be messy, people might give up, and greed might create conflicts, but these hurdles will never deter FortyGuard. We continue to pioneer in unconventional ways across leadership and hard work, maintaining our vision to transform economic landscapes with our distinction of skills and technological innovations.

The Technology: A Game Changer

Our cutting-edge AI Engine, FortyEngine, exemplifies our commitment to growth and excellence. It streamlines complex projects, unifying diverse systems to increase productivity, assist decision-making, and reduce delays. With applications spanning across many enterprise and consumer sectors, our super platform adds value by delivering advanced analysis and providing a comprehensive understanding of urban climates.

In the competitive landscape, FortyGuard's specific focus on temperature data and its collection and compilation establishes a unique category. While temperature data is available from satellite sources, their level of granularity is limited, often translating to one temperature reading for an entire city. In contrast, with FortyEngine, we unlock a resolution level up to blocks of 10 sqm.

We're not just mapping heat; we're mapping our future survival. 
This is how we're making temperature personal.        

In fact, FortyEngine is designed to transform data into understanding, providing a logical foundation for organizing, analyzing, and applying temperature data in our cities and day-to-day activities. Our temperature heat maps deliver a dynamic narrative, telling stories about places and providing a real-time understanding of temperature conditions.

By engaging directly with Silicon Valley's tech ecosystem, we now believe that in new areas like FortyEngine, the right approach is for the tactics to become strategy instead of the other way around. We never want to lose sight of our vision and focus on the long-term.

Our experience and partnerships will allow us keep a very tight feedback loop, paying attention to what is working and what is not working, and being responsive to the needs of the users, we can take our Engine to a position of scale and need.

The journey to build FortyEngine has been long, but we know that great things take time. Just like OpenAI was founded in 2015 and famous for its GPT-4 in 2023, our technical team will maintain a long view and understanding of the value of research, preparation, testing and then offering.

Jack Welch once said, “I think strategy, execution and people all go together, and if you don't get the people right, the strategy doesn't matter. And if you don't get the people right, you won't get the execution.” Rightfully said, we just can't agree more, and without the right people, perhaps our entire course of execution is wrong. At FortyGuard, we now work with ones who understands our strategy deeply, and we let them freely execute the best of their research, tech and development.

Our cutting-edge AI Engine "FortyEngine" exemplifies our commitment to growth and excellence. It streamlines complex projects, unifying diverse systems to increase productivity, assist decision-making, and reduce delays. With applications spanning across many enterprise and consumer applications, our AI Engine adds value across sectors, enabling us to positively impact on a global scale.

As the AI hype fades, we embrace the genuine opportunities that emerge. We have witnessed the proliferation of AI tools, products, and services driven by hype, but now we enter a new stage where people are seeking real solutions to their problems.

At FortyGuard, we are focused on building a business that solves real problems, not just chasing the latest trends. We understand that there is no shortcut to genuine success. We are committed to creating something that people actually need.

With FortyEngine, we are creating maps that transform data into understanding. Our geographic approach provides a logical foundation for organizing, analyzing, and applying temperature data in our cities and day-to-day activities. Visualizing and analyzing data on a map uncovers hidden relationships and insights.

Our temperature heat maps deliver a dynamic narrative, telling stories about places and providing a real-time understanding of temperature conditions. With FortyEngine's high-resolution data access, our visual imagery comes to life, transforming from static snapshots to compelling stories that enhance understanding.

With AI, we can predict, manage, and ultimately control the temperature challenges of our future, creating safer and more sustainable urban environments.

The Team: The Backbone of Our Success

In addition to our technological advancements, we recently appointed Jonathan Reichental, Ph.D., an experienced 30 years tech leader and former City of Palo Alto CIO, as a Board Advisor to FortyGuard. His expertise and Silicon Valley background will enhance our tech operations, guide product development, broaden our reach, and bolster our credibility at key events like COP28. With his support, we are confident in our ability to scale and succeed.

Challenges don't intimidate us—they fuel us. We foster a culture that inspires optimism, courage, focus, decisiveness, curiosity, and fairness. These values are more than words; they guide us towards greatness, giving us the strength to take calculated risks and strive for more in a fast-paced, complex, and competitive industry. It's not about meeting others' short-term greed, but about meeting our long view on opportunities. We're in it to win the war, not just the battle. In a word, FortyGuard is about 'Capitalizing Possibilities'.

It's about turning risks into opportunities, leaving a legacy, and bettering our world. I am extremely gratified and delighted to hear that individuals within our organization recognize the immense value of our team and, to a great extent, attribute their decision to join us to our mission. It brings me immense satisfaction and joy to know that despite potentially higher-paying opportunities elsewhere, they chose FortyGuard because of the exceptional group of individuals we have assembled and the purpose that drives us forward. This reaffirms our belief in the power of our team and the importance of our mission in attracting and retaining exceptional talent.

As the world continues seeking AI growth, now the AI revolution is upon us, making it no longer a novelty, but a necessity. The AI deal share has surged more than 200% on AngelList over the past year, reflecting the increasing interest in this space. AI is now shaping the core of every industry, and at FortyGuard, we are at the forefront of this transformation.

In the current investment landscape, there's a burgeoning interest in technology startups, particularly those operating in the AI and Climate Tech sectors. Investors are increasingly recognizing the transformative potential of these technologies to address pressing global challenges, including the issue of urban heat. The fusion of AI and Climate Tech presents an unprecedented opportunity to develop innovative solutions for managing temperature in urban environments. This is not only a matter of improving comfort and health but also a crucial step towards sustainable urban development.

The sector is ripe for investment. Forward-thinking investors are keen to capitalize on this trend, understanding that their investments can drive significant environmental impact while also delivering substantial returns. The time is ripe for startups like FortyGuard , which puts us at the intersection of AI and Climate Tech, to lead the charge in creating sustainable, temperature-controlled urban environments.

Our upgraded AI Engine, central to FortyGuard’s transformative direction in both objectives and strategies, will go beyond overcoming speed and democratization to position the use of temperature in every reachable sector and industry. We are focusing on creating tangible values, striving to make a great deal of use of temperature applications, to serve a real usable purpose, provide a serious experience (beyond being a solution for a pain or vitamin), and solving personalized real-world problems.

Be it from providing precise temperature predictions, to empowering governments with data-driven temperature management solutions, our AI is designed to solve those challenges and generate real-world impact. Yes, everyone can build an App, we are building the Engine behind that App.

While articulating our business model to Jonathan Reichental, Ph.D., he asked me pause for a while and said "its called temperature-as-a-service", and since then I realized that we do not only provide a new Climatic Dimension as he also call it, but a novel business model to build for.

Our business model revolves around providing precise temperature predictions and empowering governments with data-driven temperature management solutions. Our AI is designed to solve those challenges and generate real-world impact. Yes, everyone can build an App, we are building the Engine behind that App.

The Future: A Vision for a Sustainable World

With global temperature becoming an increasingly urgent concern, there is an urgent need for environmentally focused AI solutions. At COP28 UAE, we plan to utilize our platform to provide our partners with the evidence of accurate information and insights, guiding their decisions and policies for successful, actionable and measurable results on the ground. Our goal is to secure global engagements and contribute to achieving Net Zero for countries.

As I often say, I believe that the major global problem we'll be all be facing five years from now is temperature. The Climate Ecosystem is coming to Dubai this December to discuss it seriously, and our platform will be presented at the COP to provide our partners with the evidence of accurate information and insights, guiding their decisions and policies for successful, actionable and measurable results on the ground.

Our past participation in numerous events in Washington DC and San Francisco unlocked the US market for us. Now, we believe that our technology direction will reveal a world of opportunities that were previously obscured. We are going for the international market, establishing partnerships across the US, empowering governments and enterprises with exclusive access to our proprietary software, and crafting localized models that offer unparalleled capabilities.

We now have key collaborations with tech partners such as NVIDIA, Etisalat, Honeywell, Masdar City, Aldar and other clients where we have been engaged in projects using the science behind FortyEngine's capabilities. These projects will be presented during COP28 UAE, showcasing the real-world applications of our technology. From Emirates Global Aluminium and PwC Middle East to partnering and collaborating with esteemed organizations like the University of Wollongong, New York University and MBZUAI, we are ready to showcase FortyEngine's capabilities in a style. We aim to leave a lasting impression and make a significant impact on the world with our ecosystem's support led by Hub71, MBRIF, C3 and Sheraa.

At FortyGuard, we're not just about creating winners – we're about creating a world where everyone has the information they need at their fingertips. We envision a future where temperatures are managed seamlessly with the help of our AI, contributing to healthier lifestyles, especially for children and seniors who are at risk of heat-related illnesses.

So, here's to FortyGuard 2.0. To rising above, to embracing change, to building a future that is sustainable, resilient, and cool. And most importantly, to all of you – our team, our clients, our investors, our supporters – who stand with us through thick and thin. They are the reason why we exist and we will always stay thankful and rewarding with those who commits to FortyGuard! Your belief in our vision fuels our resolve. Join us on this journey as we redefine our interaction with outdoor temperatures and make a significant environmental impact.

Welcome to the dawn of FortyGuard 2.0, baby!

Jay Sadiq, Founder & Cheif Visionary Officer of FortyGuard