The Rise of the MagHead? Community

MagSafe technology has become a rapidly expanding ecosystem of products and services developing a dedicated following of MagHeads, aka those folks fascinated and enamored with MagSafe tech. Apple created the technology for safely charging Macbooks and then integrated it into the iPhone 12 model. Apple has expanded its use of the technology and built and continues to grow its support among its accessories as well as a partner certification platform. The magnets embedded in the back of the iPhone create a whole new ecosystem experiencing a period of rapid innovation with products ranging from charging solutions to phone grips, stands, wallets and even speakers.

With all of the product innovation taking place, a whole community of MagSafe enthusiasts has grown around the technology. ‘Magheads’, are a group of people seeking to maximize the functionality and ultimately the enjoyment of their mobile devices through the MagSafe platform. This community is very passionate about mobile technology and all things that build upon it. Many tend to lean toward minimalism for their devices seeking the least disruption to the device itself. A large percentage eschew cases seeking to maximize the beauty of their device. They are also very informed about ways to maximize the health of their phone’s battery. Magheads are helping inspire manufacturers to build new products that leverage MagSafe and in turn, expand the possibilities of the system.

At Ohsnap, we have built our entire company around leveraging the promise of MagSafe technology. Our magnetic grip is at the center of an entire ecosystem designed for minimal profile and maximum product usability. The Ohsnap Grip integrates with our MagSafe charger and stand for a complete desk or bedside solution and Car Power Pro replicates this system for car usage. Each of these systems provides adjustable phone visibility with secure mounting and charging. When removed, the Ohsnap grip offers secure device usage and a horizontal or vertical stand option. Unlike most competitor products, the Ohsnap ecosystem is a single solution for all of this functionality with no need to remove the grip or add additional items for mount attachment. Additionally, Ohsnap’s integrated magnet array will attach to any metal surface or use Snapmount to create an attachment base just about anywhere.

Even Android users want in on MagSafe and many suppliers are stepping up to the plate. Integrating MagSafe accessories can enhance the utility and enjoyment of mobile devices. The ecosystem will grow and expand in the years to come as new functionality is added to the technology likely including communication and data transmission capabilities.